K11 Art House Cinema by Oft Interiors Ltd. |
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| DESIGN DETAILS | |||||
| DESIGN NAME: K11 Art House PRIMARY FUNCTION: Cinema INSPIRATION: Enabling the DNA of K11 Art and cultural retail to continue is the key. The model of multicultural living area of K11 Musea brings new enlightenment for the incubation of future cinema: It needs to break out of the simplex consumption scene and introduce social intercourse, shopping, catering and art into the cinema. UNIQUE PROPERTIES / PROJECT DESCRIPTION: In that experiment of space, the OFT design created the first future cinema themed with snow mountain residence in Asia based on the concept of "design & new retail", which took the lead in providing reference model for the cinema as "recreational complex". OPERATION / FLOW / INTERACTION: In K11 Art House, the OFT and UA made a breakthrough by introducing at least five consumption formats, including music store, open bar, exhibition space, performance center and personalized acquaintance social service, to construct a composite consumption scene. PROJECT DURATION AND LOCATION: The project started in 2018 in HK, China and finished in 2019 in the same place. FITS BEST INTO CATEGORY: Interior Space and Exhibition Design |
PRODUCTION / REALIZATION TECHNOLOGY: In the aspects of spatial situation and its commercial aesthetic, the hustle and bustle in Hong Kong correspond to its open and inclusiveness, with multiple culture blending and growing here. Designers are familiar with the chemical reaction brought by strangeness, so they do the opposite in the design. They select distant land, the Swiss snow mountain fragments of life, carrying the traditional style on architecture into modern commercial space, to wake up the spiritual eagerness of Hong Kong residents to "natural life". SPECIFICATIONS / TECHNICAL PROPERTIES: Materials: marble, aluminum, fabric, carpet, glass, coaching and painting. Area: 6034 sqm TAGS: cinema, interior design, entertainment space, commercial space, renovation project RESEARCH ABSTRACT: By repeating architectural elements, the OFT combines and splices previously unrelated materials to form an integral space, completing the remodeling of humanity and nature in a new sensory balance. CHALLENGE: With the development of "new retail", the traditional entertainment space represented by the cinema has entered a transitional period. ADDED DATE: 2020-06-30 11:42:52 TEAM MEMBERS (3) : CM Jao, Ken Cheung, Shanny Cheung and Tobey Ngo, and IMAGE CREDITS: All images used in the submission was taken by Dennis Lo. PATENTS/COPYRIGHTS: Copyrights belong to Oft Interiors, 2019. |
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| Visit the following page to learn more: http://oftinteriors.com/ | |||||
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NAME: K11 Art House by UA Cinemas PROFILE: UA Cinemas began developing cinema networks in Mainland in 1997 with the first American multiplex cinema in Wuhan called Studio City. In 2004, Studio City Shanghai was the only cinema to gain the honour "Superbrands". UA Cinemas has been extended to major Mainland cities, including Shanghai, Chengdu, Wuhan, Guangzhou, Foshan, Shenzhen and Zhuhai. All UA Cinemas are equipped with state-of-the-art projection and sound systems, complemented by comfortable seating, to present unparalleled and stunning entertainment to moviegoers. |
| AWARD DETAILS | |
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K11 Art House Cinema by Oft Interiors Ltd is Winner in Interior Space and Exhibition Design Category, 2020 - 2021.· Press Members: Login or Register to request an exclusive interview with Oft Interiors Ltd.. · Click here to register inorder to view the profile and other works by Oft Interiors Ltd.. |
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