Lady Already Premium Brand for Kids by Elena Starostina

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DESIGN DETAILS
DESIGN NAME:
Lady Already

PRIMARY FUNCTION:
Premium Brand for Kids

INSPIRATION:
Lady Already - Neverland is coming. Creating our collection for girls from 3 to 12 years of age we thought of what our kids, these small dreamers, want.The majority of small girls dream of becoming princesses, so they want to look like princesses. How can one feel himself being a Fairy or a Princess, Cinderella at a ball or Alice in Wonderland, if she doesn’t have a suitable dress...

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
We offer a project focused on world markets for the production and sale of environmentally friendly high-quality children's knitwear in the middle-up price segment with a unique design and based on modern world fashion trends as part of the Affordable Luxury Concept. This clothing will be released in limited batches on high-quality equipment of knitwear enterprises in Europe made of completely environmentally friendly material.

OPERATION / FLOW / INTERACTION:
We will have an effective investment tool as a result of the project implementation, due to - Full-cycle production of high-quality knitwear - Work directly with consumers in B2C mode, almost without intermediaries - Image making and branding - Development of internal and external sales channels such as own online store and special online services for customers, as well as online services operated on marketplaces

PROJECT DURATION AND LOCATION:
Since July 2018 up to July 2019

PRODUCTION / REALIZATION TECHNOLOGY:
How we can improve the utility of our product It is recognized that knitted material produced using natural yarn is not as easy to care as synthetic one. Therefore during manufacturing we use low-synthetic fiber yarn or blended yarn: Wool-cotton, wool-viscose, wool-silk, or we make the inner layer of viscose or cotton, using certain knitting technologies. Clothes mustn’t prick nor chafe, and the seams mustn’t hamper the movements or running

SPECIFICATIONS / TECHNICAL PROPERTIES:
This project for the production of knitwear in the middle-up price segment, corresponding to the quality of the Premium segment. At the initial stage our products are designed for children aged 3 to 12 years. The product range, in terms of quality and design, corresponds to the most advanced trends in world fashion, but is unique, and the author has received recognition and appreciation from consumers

TAGS:
knitted children clothes, kids wear, designer kids dress, girl cashmere dress, fashion for kids, kids clothes, kids clothing, children fashion, cashmere kid, children clothing, mini fashion knit for kids, baby girl wears, baby girl style, dresses for girls, clothes for kids, cool kids fashion

RESEARCH ABSTRACT:
Currently, in opinion of fashion-industry analysts, in the next 5 to 7 years there is expected a trend for reducing of chain store shopping. The consumers are saturated with abundance and lack of diversity. They will be searching for self-expression, shining their personality, or, their personalization via clothing, appearance, anything that will transmit their mood, style, character and habits into the world

CHALLENGE:
The childhood is fleeting. We already know that when we grow up. But the world of our children's fantasies continues to live in us. And who among us, as an adult, did not want to feel like a child, who is cared for, who is loved. And look how our children selflessly love us, they do not judge us, they do not analyze our behavior…

ADDED DATE:
2020-03-06 19:15:18

TEAM MEMBERS (1) :
Designer and Constructor: Elena Starostina

IMAGE CREDITS:
Image #1: Designer Elena Starostina, Dress for a Girl, 2018.
Image #2: Designer Elena Starostina, Coat for a Girl, 2018.
Image #3: Designer Elena Starostina, Dress for a Girl, 2018.
Image #4: Designer Elena Starostina, Dress for a Girl, 2018.
Image #5: Designer Elena Starostina, Kit for a Girl, 2018.
Main image is Image #1, Optional Image #1 is Image #2, Optional Image #2 is Image #3, Optional Image #3 is Image #4, Optional Image #4 is Image #5.

PATENTS/COPYRIGHTS:
Copyrights belong to Elena Starostina, 2018

Visit the following page to learn more: https://ladyalready.com/


CLIENT/STUDIO/BRAND DETAILS
NAME:
Elena Starostina

PROFILE:
We have a fully formed project team that can fully implement it: - The founder of the project has vast personal experience in knitwear, both in Russia and abroad and personally develops collections. - At the same time, the services are implemented by our own IT company with 20 years of experience in creating Internet projects in Spain. - This IT company has also all the competencies for organizing promotional brand-building on the Internet. - The project managers have also vast experience in the financial sector, including in international markets.



NOMINATION DETAILS

Lady Already Premium Brand For Kids by Elena Starostina is a Nominee in Baby, Kids' and Children's Products Design Category.

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AWARD DETAILS

Lady Already Premium Brand For Kids by Elena Starostina is Winner in Baby, Kids' and Children's Products Design Category, 2019 - 2020.



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