Whirlpool Bloomwash Pro Washing Machine by Chandradhar Singh Rathore

Home > Winners > #102252


DESIGN DETAILS
DESIGN NAME:
Whirlpool Bloomwash Pro

PRIMARY FUNCTION:
Washing Machine

INSPIRATION:
To push the boundaries of current production capability & viability and create an iconic, next generation Washing machine. Explore & utilise every material & process involved to their full potential & set a benchmark of Aesthetics & craftsmanship.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
It is a highly differenciated product, aesthetically & featurewise. This product embodies the 'less is more' philosophy. Despite being minimalistic & subtle it is still made endearing by its intutive design aproach. It is first in the market to offer features such as hydraulic soft closing lid, 3d Lint filter with a trifolded filter area & 360 Spray nozzles These features work to solve the inherent problems of a top loading washing machine to give the best wash performance in its class.

OPERATION / FLOW / INTERACTION:
It is a fully automatic machine & it requires permanent plumbing . The Machine is installed by a technician. The machine's user interaction is a simple linear process comprising of preset programmes and a screen displaying the cycle name and time needed. Suitable wash programme can be sellected with a toggle button from the programme list. The preset programmes can be adjusted as well using dedicated buttons for each part & specification of the wash cycle. End of the wash cycle is indicated by a sound alarm. Each program utilises optimum combinations of features like the heater & 360 spray during wash and rinse cycles.

PROJECT DURATION AND LOCATION:
The project started in Gurgaon in Q1 2018 and the product was launched a year and a half later. design work was done at the India head office where the India design studio is situated. Location of production is at the Whirlpool plant in Pondicherry.

FITS BEST INTO CATEGORY:
Home Appliances Design

PRODUCTION / REALIZATION TECHNOLOGY:
The lid comprises of a large edge to edge glass. The glass has an offset tapered frame underneath to give tactile volume & a floating effect. A non-conventional approach of using adhesive was employed to achieve a visually frameless execution. The chrome plated touchpoint has a concave surface which enhances reflections & adds tactile surprise. A combination of miniature snaps & screws is used to secure the chrome part on the edge of the underframe. A curved control panel is used to visually integrate the control panel into the wave of the floating top. The simplicity of the design demanded a lot of problem solving of detail & assembly. Effort was devoted to reimagining & reducing the assembly details to achieve the seamlessness and purity of design.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Dimensions(cm)57 x 60.7 x 102.2 Voltage220 V, 50 Hz Wattage770 W Capacity (kg)9.5

TAGS:
Sharp, sleek, intutive, high-tech, minimal, refinement, craftsmanship, advanced, market leader

RESEARCH ABSTRACT:
The design of the machine is the result of materialising upon the Whirlpool Brand Values - Simplicity, leading edge & intuition. Once we had the best expression of these values, Hi-Fidelity design prototypes were made & tested for user preference alongside the competition machines from the market. Once the aesthetics of the design is locked down and the production feasibility is achieved, a production batch is made after tooling & test pieces are installed pan-India to see the working of the product in a wide spectrum of physical & use conditions.

CHALLENGE:
Executing the minimal design posed many challanges to existing capablities. There was a steep learning curve for the team involved. Success was achieved by parallel cowork with all the stakeholders and careful premeditated design decisions. Cost effeciency was achieved by leveraging components from other Whirlpool products. This was the core challange as the new design was radically different from the current machines whose parts were used in this design.

ADDED DATE:
2020-02-28 10:30:06

TEAM MEMBERS (4) :
Vishwaksen Shekhawat, Chandradhar Singh Rathore, Sumit Singh and Suresh Sethi

IMAGE CREDITS:
Renderings and Visulasation - Vishwaksen Shekhawat

PATENTS/COPYRIGHTS:
Design registration no 297418 Fled on 11.09.2017 File name - Washing Machine (Edge 570)

Visit the following page to learn more: https://www.whirlpoolindia.com/washing-machin es/fully-automa
CLIENT/STUDIO/BRAND DETAILS
NAME:
Whirlpool

PROFILE:
Whirlpool of India Limited headquartered in Gurugram, is now one of the leading manufacturers and marketers of major home appliances in the country. The company owns three manufacturing facilities at Faridabad, Pondicherry and Pune. Whirlpool's Home Appliances are designed with technology that is intelligent, intuitive and innovative. Whirlpool is comitted to it's belief that appliances should provide an ever present assurance of better than expected results in everyday tasks to make every moment in the Home more enjoyable.

NOMINATION DETAILS

Whirlpool Bloomwash Pro Washing MacHine by Chandradhar Singh Rathore is a Nominee in Home Appliances Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· Click here to register today inorder to be able to view the profile and other works by Chandradhar Singh Rathore when results are announced.
AWARD DETAILS

Whirlpool Bloomwash Pro Washing MacHine by Chandradhar Singh Rathore is Winner in Home Appliances Design Category, 2020 - 2021.



· Press Members: Login or Register to request an exclusive interview with Chandradhar Singh Rathore.

· Click here to register inorder to view the profile and other works by Chandradhar Singh Rathore.
SOCIAL
+ Add to Likes / Favorites | Send to My Email | Submit Comment | Comment | Testimonials | View Press-Release | Press Kit

Did you like Chandradhar Singh Rathore's Home Appliance Design?
You will most likely enjoy other award winning home appliance designs as well.
Click here to view more Award Winning Home Appliance Designs.


Did you like Whirlpool Bloomwash Pro Washing MacHine? Help us create a global awareness for good home appliance design worldwide. Show your support for Chandradhar Singh Rathore, the creator of great home appliance design by gifting them a nomination ticket so that we could promote more of their great home appliance designs.

See other A' Design Award and Competition WinnersA' Design Award Presentation Submit Your Designs
 
design award logo

BENEFITS
THE DESIGN PRIZE
WINNERS SERVICES
PR CAMPAIGN
PRESS RELEASE
MEDIA CAMPAIGNS
AWARD TROPHY
AWARD CERTIFICATE
AWARD WINNER LOGO
PRIME DESIGN MARK
BUY & SELL DESIGN
DESIGN BUSINESS NETWORK
AWARD SUPPLEMENT

METHODOLOGY
DESIGN AWARD JURY
PRELIMINARY SCORE
VOTING SYSTEM
EVALUATION CRITERIA
METHODOLOGY
BENEFITS FOR WINNERS
PRIVACY POLICY
ELIGIBILITY
FEEDBACK
WINNERS' MANUAL
PROOF OF CREATION
WINNER KIT CONTENTS
FAIR JUDGING
AWARD YEARBOOK
AWARD GALA NIGHT
AWARD EXHIBITION

MAKING AN ENTRY
ENTRY INSTRUCTIONS
REGISTRATION
ALL CATEGORIES

FEES & DATES
FURTHER FEES POLICY
MAKING A PAYMENT
PAYMENT METHODS
DATES & FEES

TRENDS & REPORTS
DESIGN TRENDS
DESIGNER REPORTS
DESIGNER PROFILES
DESIGN INTERVIEWS

ABOUT
THE AWARD
AWARD IN NUMBERS
HOMEPAGE
AWARD WINNING DESIGNS
DESIGNER OF THE YEAR
MUSEUM OF DESIGN
PRIME CLUBS
SITEMAP
RESOURCE

RANKINGS
DESIGNER RANKINGS
WORLD DESIGN RANKINGS
DESIGN CLASSIFICATIONS
POPULAR DESIGNERS

CORPORATE
GET INVOLVED
SPONSOR AN AWARD
BENEFITS FOR SPONSORS

PRESS
DOWNLOADS
PRESS-KITS
PRESS PORTAL
LIST OF WINNERS
PUBLICATIONS
RANKINGS
CALL FOR ENTRIES
RESULTS ANNOUNCEMENT

CONTACT US
CONTACT US
GET SUPPORT

Follow us : Twitter Twitter | Twitter Facebook | Twitter Google+.
Share |