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DESIGN DETAILS |
DESIGN NAME: Jing Yang Chun Wu Yun Liqueur
PRIMARY FUNCTION: Packing Boxes Protection
INSPIRATION: Water Margin, one of the four classics, outlines many lifelike images of ancient heroes with its superb artistic strokes. One of them is that Wu Song killed the tiger. It is said that Wu Song drank eighteen bowls of spirits before the adventure, breaking the merchant's "three bowls don't pass the mountain" propaganda
UNIQUE PROPERTIES / PROJECT DESCRIPTION: Drinking Jingyangchun wine adds pride. By spilling ink on the paper, the ink splashes out of the aggressive image of the tiger.
This magnificent picture depicts Wu Song killing a tiger. The combination with blue and white porcelain adds unique charm; monochrome printing also relatively reduces printing costs.
OPERATION / FLOW / INTERACTION: -
PROJECT DURATION AND LOCATION: -
FITS BEST INTO CATEGORY: Packaging Design
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PRODUCTION / REALIZATION TECHNOLOGY: Paper
SPECIFICATIONS / TECHNICAL PROPERTIES: size:L180*W110*H330MM
TAGS: -
RESEARCH ABSTRACT: -
CHALLENGE: -
ADDED DATE: 2020-02-28 01:20:46
TEAM MEMBERS (1) :
IMAGE CREDITS: Bxl Jupiter Team, 2019.
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CLIENT/STUDIO/BRAND DETAILS |
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NAME: Shandong Jingzhi Wine Industry Co., Ltd.
PROFILE: Jing Yangchun is a model for the ingenious combination of wine and culture. The famous Chinese historical and cultural wine was successfully developed under the care and advocacy of General Yang Dezhi, then Secretary of the Shandong Provincial Party Committee, in 1971, and became the first rich-flavored grain in Shandong Liquor, the first export-oriented foreign exchange liquor brand in Shandong Province, is hailed as "one of the five most famous Chinese liquors that can gain a strong foothold overseas." It was awarded the five consecutive championships in the national liquor market quality sampling "Red List" and won the national flavor Liquor quality products, Chinese sugar, tobacco and wine super single product. Jingyangchun has become one of the most important carriers of hospitable Shandong culture.
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