DESIGN NAME: Wulianghong
PRIMARY FUNCTION: Liquor Packaging
INSPIRATION: The design is inspired by the screen, the traditional Chinese furniture. Designers inject Chinese red (national color), embroidery (national art), and peony (national flower) into the package by a combination of techniques, illustrating great Chinese beauty.
UNIQUE PROPERTIES / PROJECT DESCRIPTION: The design is characterized by typical Chinese features, unique opening experience, and great display effect. The bottle that made from a combination of materials is like a flower in full bloom, presenting oriental traditional aesthetics, temperament of high-end product, as well as making our product full of humanism elements and artistic value.
OPERATION / FLOW / INTERACTION: The three-fold style can protect and showcase the product at the same time.
PROJECT DURATION AND LOCATION: The project started in August 2017 in Shenzhen and finished in June 2018 in Chengdu, and was exhibited in The 14th China International Alcoholic Drinks Expo in April 2019
FITS BEST INTO CATEGORY: Packaging Design
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PRODUCTION / REALIZATION TECHNOLOGY: The traditional Chinese embroidery is exquisite in workmanship, and the classic window sills are flexible and changeable. The two are inlaid and combined to give the package more poetic and artistic expression.
SPECIFICATIONS / TECHNICAL PROPERTIES: Width 225mm x Depth 115mm x Height 215mm
TAGS: Chinese style, Chinese red, Embroidery, Peony, Screen, Liquor packaging
RESEARCH ABSTRACT: Commissioned by clients, we design the product packaging with distinctive style, unique appearance, and high-end taste.
We work hard on the product with selected elements, various materials, and ingenious design method, fully meeting the needs of the clients and presenting breathtaking visual effect!
CHALLENGE: The embroidery craft
ADDED DATE: 2020-02-27 13:02:51
TEAM MEMBERS (2) : Shenzhen baixinglong creative packaging Co., Ltd and Neptune team
IMAGE CREDITS: Sisi Don, 2019.
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