Krastsvetmet Gifts Souvenir Ingots by Proektmarketing +1

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DESIGN DETAILS
DESIGN NAME:
Krastsvetmet Gifts

PRIMARY FUNCTION:
Souvenir Ingots

INSPIRATION:
Souvenir ingots are used as an alternative for the regular money gift. It was important to develop a unique ingot design that will be suitable for different people. The ingots collections were inspired by the art, natural forms and state symbols.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Three collections of gold bars were developed. The creation of the collection of ingots with geometric shapes was based on the abstract paintings of Mondrian, Malevich Suprematism and Art Nouveau luxury. The collection created on the basis of natural motives presents abstract patterns resembling a water surface, a tree bark and the texture of air clouds. Ingots with images of the Russian coat of arms and the crown of the Russian Empire form an exclusive collection for country patriots and are suitable for corporate gifts.

OPERATION / FLOW / INTERACTION:
A person can buy this ingot for themselves or as a gift.

PROJECT DURATION AND LOCATION:
The project started in September 2017 and was completed in November 2017 in Krasnoyarsk, Russia.

PRODUCTION / REALIZATION TECHNOLOGY:
Ingots are made from a pure gold and placed in packaging that is made from cardboard and plastic.

SPECIFICATIONS / TECHNICAL PROPERTIES:
The plastic packaging is 27 mm х 54 mm. Gold ingots are 100 g, 50 g, 20 g, 10 g and 5 g. The developed design adapts to different sizes.

TAGS:
gift, gold, packaging, gold bar, ingot, souvenir, Russia, Krasnoyarsk

RESEARCH ABSTRACT:
-

CHALLENGE:
-

ADDED DATE:
2020-02-27 10:40:53

TEAM MEMBERS (7) :
Creative Agency: Proektmarketing +1, Producer: Alexander Osadchy, Art Director: Maxim Kuldoshin, Designer: Maria Krylova, Illustrator: Maria Savchenko, 3D visualization: Nikita Voropaev and 3D visualization: David Neldushkin

IMAGE CREDITS:
Proektmarketing +1, 2019.

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CLIENT/STUDIO/BRAND DETAILS
NAME:
Krastsvetmet

PROFILE:
Krastsvetmet is a global producer of precious metals and their products. The company refines precious metals on an industrial scale, processes all types of mineral and secondary raw materials. Krastsvetmet products meet the international standards and are included in the lists of “Good Delivery” (high quality of delivery) on international platforms.

NOMINATION DETAILS

Krastsvetmet Gifts Souvenir Ingots by Proektmarketing +1 is a Nominee in Art Materials, Stationery Supplies and Gift Items Design Category.

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AWARD DETAILS

Krastsvetmet Gifts Souvenir Ingots by Proektmarketing +1 is Winner in Art Materials, Stationery Supplies and Gift Items Design Category, 2019 - 2020.



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