Vanke DaJia Brand Exhibition Hall by Yu Chao and Guanghui Zeng

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DESIGN DETAILS
DESIGN NAME:
Vanke DaJia

PRIMARY FUNCTION:
Brand Exhibition Hall

INSPIRATION:
The project takes inspiration from various plants and elements in nature. By bringing the tropical rainforest in the interior space, it makes people feel like they are actually in the jungle and therefore creates a unique brand exhibition hall.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Taking nature as the main theme, the interior design creates an artistic conception of returning to the very nature with the use of a great amount of the color of wood. Also, the project brings several colors into the space drawing inspiration from the Jardin Majorelle in Marrakech, Morocco.

OPERATION / FLOW / INTERACTION:
The brand exhibition hall is designed for customers to experience different brand culture here. Customers will be able to have an understanding of what ideas the products trying to present.

PROJECT DURATION AND LOCATION:
The project is located in Changsha City, China. It takes about three months to finish the construction.

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
The project uses special materials such as grey terrazzo, art texture paint, grey oak wood, bronze sand blasting stainless steel.

SPECIFICATIONS / TECHNICAL PROPERTIES:
The project covers an area of 760 square meter.

TAGS:
nature, color, experiencing, art, grey terrazzo, art texture paint, grey oak wood,

RESEARCH ABSTRACT:
The project is reformed into a brand exhibition hall from a sales center. It contains several areas, the giftshop, the floral experiencing area, a coffee bar as well as reading area for children and adults.

CHALLENGE:
One of the challenges in the project is to bring the outdoor plants and landscapes into the interior space, which requires the on-site construction team and the design team to maintain sufficient communication.

ADDED DATE:
2020-02-27 07:46:09

TEAM MEMBERS (2) :
Yu Chao and Guanghui Zeng

IMAGE CREDITS:
Shenzhen Innest Art Co., Ltd.

Visit the following page to learn more: http://www.innestart.com
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CLIENT/STUDIO/BRAND DETAILS
NAME:
Vanke Group

PROFILE:
China Vanke Co., Ltd. was established in 1984. After 30 years of development, it has become a leading city and town developer and service provider in China. The Group focuses on the three most vibrant economic circles nationwide and key cities in Midwest China. The Group first appeared in the Fortune Global 500 list in 2016, ranking 356th. It has since remained on the league table for three consecutive years, ranking 307th, 332nd and 254th respectively.

NOMINATION DETAILS

Vanke Dajia Brand Exhibition Hall by Yu Chao and Guanghui Zeng is a Nominee in Interior Space and Exhibition Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· The profile and other works by Yu Chao and Guanghui Zeng is also kept secret. This information will also be available later.
AWARD DETAILS

Vanke Dajia Brand Exhibition Hall by Yu Chao and Guanghui Zeng is Winner in Interior Space and Exhibition Design Category, 2019 - 2020.



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