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Editor Frank Scott (FS) from DesignPRWire has interviewed designer Daniela Morales Cantú (DM) for A' Design Awards and Competition. You can access the full profile of Daniela Morales Cantú by clicking here. Access more information about the award winning design Octo here. |
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Interview with Daniela Morales Cantú at Monday 22nd of April 2019 FS: What is the main principle, idea and inspiration behind your design? DM: The main idea for Octo was to design a lamp having in mind sustainability. FS: What has been your main focus in designing this work? Especially what did you want to achieve? DM: The main focus in this design was to create a lighting solution with a modern concept, that transmitted a warm and comfortable feeling by playing with the materials and textures. FS: What are your future plans for this award winning design? DM: The future plan for Octo is to find a local manufacturer and start creating the first produces pieces of the lamp, then find a way to start selling them wherever is on an online platform or in a local store. FS: How long did it take you to design this particular concept? DM: Octo was developed during four months in my semester abroad in Kortrijk, Belgium. FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself? DM: I intend to produce the work myself with a local manufacturer. FS: What made you design this particular type of work? DM: I have always been fond of designing lighting solutions, and wanted to create a product that played with the materials I had at hand during my semester abroad in Belgium. FS: Where there any other designs and/or designers that helped the influence the design of your work? DM: One of the biggest influences in my designs is Dieter Rams, and I have always worked with his 10 principles of good design in mind. FS: What sets this design apart from other similar or resembling concepts? DM: I believe one thing Octo has that sets the design apart from other concepts, is not only the aesthetic but the meaning behind the process and materials FS: How did you come up with the name for this design? What does it mean? DM: The name of the design came form the shape i gained inspiration from. The lamp has eight sides, so it has an octagonal shape and from there I got the name Octo. FS: Which design tools did you use when you were working on this project? DM: For the concept I followed the design thinking process, and once I had my concept I used an EcoAnalyis tool to redesign my first concept into a more sustainable one. For the realisation of the prototype I worked mostly with laser cut. FS: What is the most unique aspect of your design? DM: The fact that the shades of the lamp can be easily put together, and if the user wants they can order them in different colors and materials to create and unique and personalised design. FS: How did you decide to submit your design to an international design competition? DM: Begin in my last year of university I was told by many of my teachers and mentors that a good way to enter the profesional design world is to enter in design competitions, so I came across the A'Design Award and give it a try and enter one of my best projects.
A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers. |
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Good design deserves great recognition. |
A' Design Award & Competition. |