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As & Palitra Exhibition Design by Viktor Bilak

Home > Winners > Design #48445 >Interview
Editor Frank Scott (FS) from DesignPRWire has interviewed designer Viktor Bilak (VB) for A' Design Awards and Competition. You can access the full profile of Viktor Bilak by clicking here. Access more information about the award winning design AS & Palitra here.



Interview with Viktor Bilak at Saturday 16th of April 2016

FS: What is the main principle, idea and inspiration behind your design?
VB: The main idea of the design project is image of pergola.

FS: What has been your main focus in designing this work? Especially what did you want to achieve?
VB: In main focus in designing this project was to achive the effect of openness on stand.

FS: What are your future plans for this award winning design?
VB: This project realized on exhibition MosBuild 2016 04-08 of April in Moscow.

FS: How long did it take you to design this particular concept?
VB: I did this concept about two months.

FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
VB: This project inducted by inspiration. The idea of the project was connected with non-standard space of the stand.

FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
VB: This project realized on exhibition MosBuild by bilder partner EXPOLINK company.

FS: Where there any other designs and/or designers that helped the influence the design of your work?
VB: Italian architecture influence on design of this work.

FS: Who is the target customer for his design?
VB: The wallpaper manufacturer A.S. & PALITRA is the customer for this design project.

FS: How did you come up with the name for this design? What does it mean?
VB: The name for this design is the name of company-client A.S. & PALITRA.

FS: Which design tools did you use when you were working on this project?
VB: During the working on this project I used Autodesk Design Suit, Adobe Creative Suit Design Premium, OCTAdesign, CorelDRAW computer programs.

FS: What is the most unique aspect of your design?
VB: The most unique aspect of this design is connection beetween the aesthetic image of pergola and exhibitional space of the stand.

FS: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
VB: During the working on this project I collaborated with engineers of exhibition stand.

FS: What is the role of technology in this particular design?
VB: This particular design used special technology for making elements of the stand from chipboad without joints.

FS: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
VB: The project required empirical research and selection of color of wallpaper depending from real context of nearby stands on exhibition.

FS: What are some of the challenges you faced during the design/realization of your concept?
VB: The hardest part of this design activity was to choose the wallpaper in accordance to aesthetic concept of the stand and agree it with the client.

FS: How did you decide to submit your design to an international design competition?
VB: During realization of this project I received positive reaction from my client, builder and visitors of the stand. So, I decided to participate in design competition.

FS: What did you learn or how did you improve yourself during the designing of this work?
VB: In this project I learned and used new type of lighting for wallpaper.


FS: Thank you for providing us with this opportunity to interview you.

A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.

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