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Mercedes-Benz Russia Exhibition Design by Viktor Bilak

Home > Winners > Design #42924 >Interview
Editor Frank Scott (FS) from DesignPRWire has interviewed designer Viktor Bilak (VB) for A' Design Awards and Competition. You can access the full profile of Viktor Bilak by clicking here. Access more information about the award winning design Mercedes-Benz Russia here.



Interview with Viktor Bilak at Sunday 17th of April 2016

FS: What is the main principle, idea and inspiration behind your design?
VB: The main aesthetic idea of the Mercedes-Benz Russia stand is the image of twisting road.

FS: What has been your main focus in designing this work? Especially what did you want to achieve?
VB: The main focus in designing of this progect was to organize the space of the stand to place all vehicles and define the comfortable trajectory for walking of visitors.

FS: How long did it take you to design this particular concept?
VB: The creation of design concept of this stand took two months.

FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
VB: This design project was created by inspiration becouse the image of twisting road desided artistic and technical tasks.

FS: Who is the target customer for his design?
VB: Mercedes-Benz Russia SAO Company is the customer for this design.

FS: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
VB: This project required detailed empirical research of the real space for placement of vehicles.

FS: How did you decide to submit your design to an international design competition?
VB: The customer and visitors of Mercedes-Benz Russia stand highly appreciated this design and it convenience for work and presentation of vehicles.


FS: Thank you for providing us with this opportunity to interview you.

A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.

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