| THE AWARD |
| CATEGORIES |
| REGISTRATION |
| SUBMIT YOUR WORK |
| ENTRY INSTRUCTIONS |
| TERMS & CONDITIONS |
| PUBLICATIONS |
| DATES & FEES |
| METHODOLOGY |
| CONTACT |
| WINNERS |
| PRESS ROOM |
| GET INVOLVED |
| DESIGN PRIZE |
| DESIGN STORE |
| THE AWARD | JURY | CATEGORIES | REGISTRATION | PRESS | WINNERS | PUBLICATIONS | ENTRY INSTRUCTIONS |
Xmatrix Quadrus Labyrinth Puzzle by Jeremy Goode |
Home > Winners > Design #24842 >Interview |
 |
|
FS: What is the main principle, idea and inspiration behind your design?
JG: To design an interesting 'curious' object.
FS: What are your future plans for this award winning design?
JG: To get more distributors in more countries and to expand the range.
FS: How long did it take you to design this particular concept?
JG: I designed the concept in 1999 and it sat in a box until I managed to get it manufactured.
FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
JG: Produced solely by Xmatrix.
FS: What made you design this particular type of work?
JG: An interest in puzzles, graphic and packaging design.
FS: Who is the target customer for his design?
JG: Women buying for men. Young male.
FS: What sets this design apart from other similar or resembling concepts?
JG: Most puzzles look like cheap toys.
FS: How did you come up with the name for this design? What does it mean?
JG: The playful Xmatrix brand name creates its own intrigue. This unique and magical ambigram logo is itself a puzzle. It has been developed to fit onto the product and the packaging so that it always reads correctly and plays on the idea of turning the puzzle 'upside-down'. X -marks the spot, the point of buried treasure, or unknown factor, MATRIX -womb, cavity in which something is formed or developed, or an array of elements set out in rows and columns.
FS: Which design tools did you use when you were working on this project?
JG: Hand designed and hand made mock-ups.
FS: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
JG: Worked with 3D tool makers.
FS: What is the role of technology in this particular design?
JG: Designing the tooling. Designing the logo and packaging.
FS: How did you decide to submit your design to an international design competition?
JG: I wanted the product to be appreciated from a design perspective.
FS: What did you learn or how did you improve yourself during the designing of this work?
JG: Learned about the complex process of injection mould making.
FS: Thank you for providing us with this opportunity to interview you.
A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.
| SOCIAL |
| + Add to Likes / Favorites | Send to My Email | Comment | View Press-Release |
