Paths of Light Dvd Box by Francisco Elias & Nelson Fernandes

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DESIGN DETAILS
DESIGN NAME:
Paths of Light

PRIMARY FUNCTION:
Dvd Box

INSPIRATION:
"Paths of Light" short animation by Nelson Fernandes Aka Zina Caramelo (Visual artist) www.nelson-zina.com

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The best way to hold the short animation Paths of Light by Zina Caramelo was to ensure that the DVD had a beautiful case to match. The packaging actually looks like it was plucked from the woods and moulded to form a DVD. On the outside, various lines are visible, almost appearing as small trees growing up the side of the case. The wooden exterior also helps to give it an extremely naturalistic look. Paths of Light is an extreme update from the cases many saw for CDs in the 1990s, which usually consisted of basic plastic with a paper package to explain the contents inside. (by TrendHunter)

OPERATION / FLOW / INTERACTION:
To open the box you should hold the case and simultaneously press the center button. The box should be opened on a flat surface.

PROJECT DURATION AND LOCATION:
The project started in January 2013 in Fundão (Portugal) and finished in January 2014 in Fundão, and was published in March 2014.

FITS BEST INTO CATEGORY:
Packaging Design

PRODUCTION / REALIZATION TECHNOLOGY:
Laser printing, cutting and collaging techniques

SPECIFICATIONS / TECHNICAL PROPERTIES:
140 mm x 140 mm

TAGS:
Paths of Light, Wooden, Life, cutting, laser printing,

RESEARCH ABSTRACT:
-

CHALLENGE:
The medium used was a single wooden plank on which he reinvented/unrolled all his visual and poetic discourse, using multiple techniques. This life cycle resulted in a box, whose construction involved two distinct stages: a mechanical one and a manual one. The first stage - the mechanical one - involved cutting and laser printing operations (1 hour and 30 minutes) to produce 6 different pieces. The last stage - the manual one - involved the exploration of collage techniques using those 6 pieces, a drying period and a sandpaper finishing to create the final version. Each box is unique.

ADDED DATE:
2014-03-30 07:50:46

TEAM MEMBERS (2) :
Francisco Elias (Graphic designer/Art director) and Nelson Fernandes (Product designer/Art director)

IMAGE CREDITS:
Photography by Nelson Fernandes
Digital treatment by Francisco Elias

Visit the following page to learn more: http://www.franciscoelias.com/project/paths-o f-light-dvd-box


CLIENT/STUDIO/BRAND DETAILS
NAME:
Francisco Elias & Nelson Fernandes

PROFILE:
Paths of Light DVD Box, a collaboration between Francisco Elias (graphic designer) and Nelson Fernandes/Zina Caramelo (visual artist), two Portuguese creatives. Francisco Elias born on 23 of March, 1984 in Fundão, Portugal. He graduated in Communication Design at ARCA EUAC, Coimbra (2003-2008). In 2009 started an Intensive Master in Graphic Design at Istituto Europeo di Design in Madrid, Spain. He began his professional work as a trainee at Erretres Studio, Madrid, and after as a graphic designer and creative director at P28 Association, Lisbon (PT). Nowadays he works as an independent Communication designer. Nelson Fernandes aka Zina Caramelo was born in Marvão (Portugal), 23 January 1979. He is a portuguese multi-awarded artist. Since 2000, he has been developing his work in a series of fields such as video, cinema of animation, photography, painting and illustration. From 2002 to 2009, he collaborated in the international festival of young cinema IMAGO, in Fundão, Portugal, as a production assistant, programmer and film selector. After eight years of intense activity and professional development, he has decided to extend his knowledge taking the Integral Animation Techniques course (2D, 3D, Stop-Motion) and a Stop-Motion Master in which it directed the film: El Castigo (The Punishment). In 2013, among other works, Nelson Fernandes developed his lastest animation “Paths of Light”.



NOMINATION DETAILS

Paths of Light Dvd Box by Francisco Elias & Nelson Fernandes is a Nominee in Packaging Design Category.

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AWARD DETAILS

Paths of Light Dvd Box by Francisco Elias & Nelson Fernandes is Winner in Packaging Design Category, 2013 - 2014.



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