Unboxing Video

Unboxing Video
Did you receive our design award winner’s kit? Do not open it yet. Grab your camera or phone, light up your room, and prepare your table. We would be very pleased and reward you with one or more digital edition or pro-edition nomination tickets if you could make a video of you unboxing the winner’s kit.

The number and type of tickets we would provide depends on two factors: 1) The quality and professionalism of the video. 2) The overall reach of the video within the 30 days of its publication.

It is simple to make an unboxing video. All you need to do is record yourself opening the A' Design Award winner kit and showcase the contents of the winner kit under good light, explain each item, and in general provide elegant comments.

We expect you to edit the video as well. We would ask you to have the video published in English if possible and we also accept videos published in other languages such as Italian or Chinese, do please consult us before preparing your video in a foreign language.

For the video description and comments, we would be glad if you could link to the A' Design Award website and list the items you have received.

We want to kindly remind that the purpose of the Unboxing Video campaign is two folds; first it is to provide an opportunity for our laureates to take part again for free, and second, it is to help us promote the A' Design Award in video format, as such, for us the video will serve as an advertising which we would be paying for with nomination tickets, and as an advertising, you have all rights to note that the video is sponsored or indicate that your video is sponsored content, but also as an advertising, we want the video to be positive and marketing the products and showing them in a good positive way.

We will review your video two times. First, immediately after it gets published, we will review it for its compliance. Secondly, once your video is published, after 30 days (or whenever you want us to), we will review your video one more time for both its quality and view count; we will assign you a digital nomination ticket or pro-edition ticket depending on the following criteria at the time we review your video for the second and final time.

You should satisfy all requirements A, B and C to be eligible for a free nomination ticket; you will get either pro-edition ticket or digital edition ticket and not both. We reserve right to issue you multiple tickets if your video reaches an exceptional number of views.

Free Digital Edition Ticket Criteria: A) Video quality is HD or higher. B) Video is min. 1 minutes 30 seconds long. C) Either your video reaches 5.000 views or Your video reaches 500 views but its quality is truly exceptional, very professional, really well done.

Free Pro-Edition Ticket Criteria: A) Video quality is HD or higher. B) Video is min. 1 minutes 30 seconds long. C) Either your video reaches 50.000 views or your video reaches 5.000 views but its quality is truly exceptional, very professional, really well done.

Discounted Digital Edition Ticket Criteria: If you cannot fulfill the criteria for a free digital edition ticket, you do not need to worry, your efforts will be recognized in any case; you will still get something out of your video; we will provide you with 50% discount on digital nomination ticket if your video reaches at least 1.000 views, or you could get a 40% discount on pro-edition nomination ticket if your video reaches 100 views. If your video does not get enough views, we will provide you with 30% discount on digital edition nomination ticket, if it has at least 30 views.

You should keep the unboxing video available online and accessible publicly for at least two years from the date it gets published.

Once you publish your video let us know by contacting us. We will check if your video is compliant with our guidelines, and if your video is compliant with our guidelines here, we may promote it on behalf of you, helping you with the views!

Good to Know: Every year, we send thousands of winner kits, and as such some winner kits will have damages due to transportation and sheer unlock arising from the inevitable of statistical outcomes; if this happen, if your kit is damaged; if for example an element within the kit is missing or broken, we would ask you to not upload or publish the unboxing video but to sent the video to us so that we could improve our protective packaging, winner kit components and also send you replacement items with fastest delivery possible, at our own cost.

How does Unboxing Video help you? In addition to having nomination tickets or discounts, you are creating awareness for our design award and you would be supporting our cause; the mission of the A' Design Award is to create a better world with good design, and most importantly if you have never done a video session, your unboxing video may very well be a great first step towards a new way of promotion and audience outreach for you and your brand.

A' Design Award & Competition was especially created to promote designers; the accolade does not bring contractual financial obligations and burdens to award winners thanks to its "no further fees" policy.