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Purina Cat Chow - EMENA has been granted the celebrated Bronze A' Design AwardComo, Italy, April 22, 2016 /DESIGNPRWIRE/ A' Design Award is happy to inform that the packaging project Purina Cat Chow® Re-design by Purina Cat Chow - EMENA has been honored with the renowned Bronze A' Design Award at Packaging Design Competition. Packaging Design Category Bronze A' Design Award Victor A' International Design Award and Competition is pleased to share that the packaging design Purina Cat Chow by Brand Team: Tiago Pereira, Eleonora Farello, Georgy Ketiladze, Design Manager: Lourdes Bogiani-Grant, Graphic Chain Manager: Shunny Lee, Brand Director: Albino Zamboni, Communication Director: Massimo Zucchero, Design Agency: Seymour Powell, Account Director Seymour Powell - Claire Fisher, Creative Director Seymour Powell - Kevin Johnson and Design Director Seymour Powell - Phil Houldershaw has been granted the renowned Bronze A' Design Award in Packaging Design Category marked as the winner by the esteemed arbiters of the A' Design Awards & Competitions within a great number of submitted designs. Winner Design: Purina Cat Chow Purina Cat Chow - EMENA, the creative mind behind the winning packaging design Purina Cat Chow explains “The brief for Purina Cat Chow packaging redesign was to bring to life the spirit of the brand's positioning visually, therby capturing natural cat behaviour. The design needed to capture a natural look and feel for both the cat behaviour and the product itself, whilst reflecting a bold and honest brand personality. Overall design look tone and feel needed to be refreshed and modernised. The result is a refreshed, contemporary and distinctive piece of packaging that delivers on showcasing natural cat behaviour, rooted in a natural look and feel, and overall stronger visual and brand identity.” Learn more and download high-resolution photos at at: https://competition.adesignaward.com/design.php?ID=47673
Creative Team for Purina Cat Chow® Re-design Purina Cat Chow® Re-design was designed by Brand Team: Tiago Pereira, Eleonora Farello, Georgy Ketiladze, Design Manager: Lourdes Bogiani-Grant, Graphic Chain Manager: Shunny Lee, Brand Director: Albino Zamboni, Communication Director: Massimo Zucchero, Design Agency: Seymour Powell, Account Director Seymour Powell - Claire Fisher, Creative Director Seymour Powell - Kevin Johnson and Design Director Seymour Powell - Phil Houldershaw
The Bronze A' Design Award The Bronze A' Design Award is a prestigious award given to top 10% percentile designs that has exhibited an exemplary level of greatness in design. Entries to the A' Packaging Design Awards are peer reviewed and anonymously judged by an expert jury panel of prominent academics, influential press members and established professionals. Nominated packaging designs are voted on pre-determined evaluation criteria to highlight only the leading packaging design works. In addition to reaching top international media, A' Packaging Design Award winners are listed at World Design Rankings (worlddesignrankings.com), are highlighted at Design Classification (designclassifications.com) platform and are showcased at DesignMag.org which lists the best designs from all countries in all disciplines. About A' Packaging Design Awards A' Packaging Design Award aims to highlight the excellent qualifications of best packaging designs and greatest packaging design concepts worldwide. The A' Design Accolades are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. The ultimate aim of the A' packaging Design Competition is to create a global awareness for good design. To learn more about the A' Design Awards, please visit: http://www.whatisadesignaward.com Relevant Website More info could be found at https://competition.adesignaward.com/design.php?ID=47673Released by DESIGNPRWIRE at 2016-04-22 17:26:29 Contact Details for This Press Release NAME : Laura Sfiligoi ADDRESS: A' Design Award & Competition SRL, Via Leone Leoni 32, 22100, Como, Italy. EMAIL : press@adesignaward.com PHONE : +39 031 4491953 FAX : +39 031 4491918 |
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Image Credits Image and Photo Credit: Seymour Powell |
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Press Material for Purina Cat Chow |
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Learn More: • Press Manual page explains how to get press accrediation. • Press Packs page lists all the press kits prepared for winners. • Downloads page has editorial images and content that could be used in articles. • Press Releases page lists all the press releases made by A' Design Award & Competition. |
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Good design deserves great recognition. |
A' Design Award & Competition. |