Springetts Brand Design has been granted the celebrated Silver A' Design Award

Como, Italy, April 22, 2016 /DESIGNPRWIRE/

A' Design Accolade is happy to inform that the packaging project Rascally Liquor by Springetts Brand Design has been honored with the renowned Silver A' Design Award at Packaging Design Competition.

Packaging Design Category Silver A' Design Award Winner

A' International Design Award and Competition is pleased to share that the packaging design Rascally Liquor by Design Director: Sue Bicknell, Designer: Sam Stringer and Illustrator: Peter O'Connor won the renowned Silver A' Design Award in Packaging Design Category marked as the winner by the esteemed arbiters of the A' Design Awards & Competitions within a great number of participants.

Winner Design: Rascally Liquor

Springetts Brand Design, the creative mind behind the winning packaging design Rascally Liquor explains “Annandale Distillery wanted a branded look for two variants of its new make spirit called Rascally Liquor. The two variants are the immature and unsophisticated spirits that become Single Malt Scotch Whisky. Their characters are outgoing and a bit rogueish, so the idea of "releasing the rascal within" was developed as part of the brand's positioning. The consumer lets out the rascal from the bottle and from within themselves when they taste the product.” Learn more and download high-resolution photos at at: https://competition.adesignaward.com/design.php?ID=43144

Creative Team for Rascally Liquor

Rascally Liquor was designed by Design Director: Sue Bicknell, Designer: Sam Stringer and Illustrator: Peter O'Connor

The Silver A' Design Award

The Silver A' Design Award is a prestigious award given to top 5% percentile designs that has delivered an exemplary level of greatness in design. Entries to the A' Packaging Design Awards are peer reviewed and anonymously judged by an expert jury panel of prominent academics, influential press members and established professionals. Nominated packaging designs are voted on pre-determined evaluation criteria to highlight only the leading packaging design works. In addition to reaching top international media, A' Packaging Design Award winners are listed at World Design Rankings (worlddesignrankings.com), are highlighted at Design Classification (designclassifications.com) platform and are showcased at DesignMag.org which lists the best designs from all countries in all disciplines.

About A' Packaging Design Awards

A' Packaging Design Award aims to highlight the excellent qualifications of best packaging designs and greatest packaging design concepts worldwide. The A' Design Accolades are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. The ultimate aim of the A' packaging Design Competition is to create a global awareness for good design. To learn more about the A' Design Awards, please visit: http://www.whatisadesignaward.com

Relevant Website

Released by DESIGNPRWIRE at 2016-04-22 17:26:29

Contact Details for This Press Release
NAME   : Laura Sfiligoi
ADDRESS: A' Design Award & Competition SRL, Via Leone Leoni 32, 22100, Como, Italy.
EMAIL  : press@adesignaward.com
PHONE  : +39 031 4491953
FAX    : +39 031 4491918