Ruth Chao achieves the celebrated Silver A' Design Award

Como, Italy, April 23, 2020 /DESIGNPRWIRE/

A' Design Competition is proud to announce that the work Audemars Piguet X Art X Chinese New Year by Ruth Chao has been honored with the prestigious Silver A' Design Award at Packaging Design Award Category.

Packaging Design Category Silver A' Design Award Prizewinner

A' International Design Award and Competition is pleased to announce that the work Audemars Piguet X Art X Chinese New Year by Creative Director: Ruth Chao and Designer: Magdalene Lam has been announced as a laureate of the prestigious Silver A' Design Award in Packaging Design Category selected as the winner by the esteemed arbiters of the A' Design Awards & Competitions within a great number of submitted works.

Winner Design: Audemars Piguet X Art X Chinese New Year

Ruth Chao, the lead designer of the winning project Audemars Piguet X Art X Chinese New Year explains “Chinese New Year (CNY) is a historic festivity in Asia dating back to 14th Century, with three classic traditions that are pillars to CNY: BaiNian, where family and friends visit each other’s homes with gifts and well wishes; Candy Box, with compartments of treats for guests to enjoy; Red Packets, envelopes within which tokens of care, such as money are shared. In this campaign, the three key traditions are designed into one gift. Celebrating the brand’s annual theme of APxArt, traditional CNY themes are distilled into abstract layers, breathing modernity into this classic festivity. ” Learn more and download high-resolution photos at at: https://competition.adesignaward.com/design.php?ID=101570

Creative Team for Audemars Piguet X Art X Chinese New Year

Audemars Piguet X Art X Chinese New Year was imagined by Creative Director: Ruth Chao and Designer: Magdalene Lam

The Silver A' Design Award

The Silver A' Design Award is a prestigious award given to top 5% percentile designs that has attained an exemplary level of excellence in design. Entries to the A' Packaging Design Awards are peer reviewed and anonymously judged by an expert jury panel of prominent academics, influential press members and established professionals. Nominated packaging designs are voted on pre-determined evaluation criteria to highlight only the leading packaging design works. In addition to reaching top international media, A' Packaging Design Award winners are listed at World Design Rankings (worlddesignrankings.com), are highlighted at Design Classification (designclassifications.com) platform and are showcased at DesignMag.org which lists the best designs from all countries in all disciplines.

About A' Packaging Design Awards

A' Packaging Design Award aims to highlight the excellent qualifications of best packaging designs and greatest packaging design concepts worldwide. The A' Design Accolades are organized and awarded annually and internationally in multiple categories to reach a wide, design-oriented audience. The ultimate aim of the A' packaging Design Competition is to create a global awareness for good design. Learn more at: http://www.whatisadesignaward.com

Relevant Website

Released by DESIGNPRWIRE at 2020-04-23 06:52:59

Contact Details for This Press Release
NAME   : Laura Sfiligoi
ADDRESS: A' Design Award & Competition SRL, Via Leone Leoni 32, 22100, Como, Italy.
EMAIL  : press@adesignaward.com
PHONE  : +39 031 4491953
FAX    : +39 031 4491918