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Phillips Unveils The Imperial Patek Philippe Marketing Campaign

New york, United States of America, November 23, 2023 /PRHow/

Phillips launches a global multimedia campaign to promote the sale of a rare Patek Philippe watch, once belonging to Aisin Gioro Puyi, known as The Last Emperor, featuring a logo design, cinematic trailer, historic documentary video, catalogue, and exhibition tour across major cities.

The Imperial Patek Philippe Marketing Campaign
Phillips, in association with Bacs & Russo, has unveiled a groundbreaking marketing campaign for The Imperial Patek Philippe, a rare timepiece once owned by Aisin Gioro Puyi, the last Emperor of the Qing Dynasty. The campaign, which includes a logo design, cinematic trailer, historic documentary video, catalogue, and a global exhibition tour, is a testament to the unique history and provenance of the watch.

The global multimedia marketing campaign, realized in Spring 2023, featured a video trailer, viewings in New York, London, Taipei, Singapore, and Hong Kong, a grand catalogue design, and a video documentary telling the story of the friendship between Puyi and his Soviet interpreter to whom he gifted his watch. The exhibition display featured a custom case with the watch appearing to be floating in space, turning around its axis, and a magnifying glass to appreciate the details of the watch dial.

Phillips, a leading global platform for buying and selling 20th and 21st-century works, offers dedicated expertise in the areas of Modern and Contemporary Art, Design, Photographs, Editions, Watches, and Jewels. With auctions and exhibitions primarily held in New York, London, Geneva, and Hong Kong, Phillips provides a range of services and advice on all aspects of collecting, including private sales and assistance with appraisals, valuations, and financial planning.

About Phillips
Phillips: where the world’s curious and bold connect with the art, design and luxury that inspires them. As a leading global platform for buying and selling 20th and 21st century works, Phillips offers dedicated expertise in the areas of Modern and Contemporary Art, Design, Photographs, Editions, Watches, and Jewels. Auctions and exhibitions are primarily held in New York, London, Geneva, and Hong Kong, with representative offices based throughout Europe, the United States and Asia. Phillips offers a regular selection of live and online auctions, along with items available for immediate purchase. Phillips also offers a range of services and advice on all aspects of collecting, including private sales and assistance with appraisals, valuations, and financial planning.

Relevant Website
More info could be found at https://designer.org/!351408

Released by PRHow at 2023-11-23 18:05:11

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Contact Details for This Press Release

NAME :	Roberto Colombo
ADDRESS:	A' Design Awards, Via Leone Leoni 32, 22100, Como / Italy
EMAIL :	press@adesignaward.com
PHONE :	+390314972900
FAX :	+390314491953

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