Profile: RAUL TERASHIMA HERNANDEZ

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About RAUL TERASHIMA HERNANDEZ : Creative by birth. Raúl Terashima is a whole Master in the area of creative strategy by the Istituto Europeo Di Design in Barcelona (IED). He is also a bachelor in International Marketing by the Universidad de Monterrey.

Raúl is the creative head of the Don Mostachón family, a leading creative agency in Mexico, recognized by national rankings and for achieveing numerous awards by WINA, FePi and LatamPack.

He had the honor of representing our agency and being a representative jury of our country, at the ECHO Latam awards ceremony 2023, held in the city of Buenos Aires, Argentina and as A Design Award Competition 2024

He doesn't mince words, basically has not filters, and he's a champion at expressing new concepts and ideas.

He is distinguished by being extremely picky or detail-oriented. He has worked on projects for le -gen - dary companies such as FEMSA, British American Tobacco, CEMEX, AXA, MOVISTAR, among others.

He has also created amazing brands and developed incredible social media experiences for Waffe Plein, Miel de Tierra, Ana Lía Artesanal, Amarany, Total Balance, Cuatro Olivos and FisiOK, among others.

100% bilingual. Raul Terashima speaks English and Spanish…. regrettably of Japanese he only knows how to pronounce his surname. He is a party lover, reggaeton enthusiast and professional whiskey taster.
STATEMENT OF ART:
Innovating the way of doing branding, focusing on the details and the experiences, guided by the belief that a brand's establishment and grounding concept are musts to create engagement. The most basic concepts are what bring us together.

ORGANIZATION:
DON MOSTACHON MARKETING

EDUCATION:
2009, Master in Strategic and Creative Direction of Brand Communication, Istituto Europeo Di Design in Barcelona (IED).

2007, Bachelor in International Marketing, Universidad de Monterrey.

EXPERIENCE:
2010 Partner and Creative Director at Don Mostachón Marketing

2009 - 2010, Strategic Marketing Management, Ilussao Consultores

2007- 2009, Coordinator of Institutional Image and Strategic Alliances,Santos y de la Garza Evia Foundation - Hospital San José Tec de Monterrey

AWARDS:
2023, Bronze, Festival Internacional de la Publicidad independiente, FePi, Argentina

2022, Gold, Anuaria National Graphic Design Award, México

2022, Gold, LatamPack International Packaging Awards, Spain

2021, Gold, Wina International Festival, Dubai

2007, Bronze, Wina International Festival, Colombia

ACCOLADES:
2016 - 2022, Best Agency Ranking, Merca 2.0, México

2021, 3rd Best Agency in México, Wina International Festival, Colombia

2018, 10th Best BTL Agency, Merca 2.0, México

LANGUAGE SKILLS:
Español, Native
English, Advanced

COMPUTER LITERACY:
Photoshop, Expert
Ilustrador, Expert

COURSES, SEMINARS AND WORKSHOPS::
2023, "Creativity Workshops" Professional Photography on your Mobile, Organizer, México

2022, "Creativity Workshops" Digital Strategy for a Personal Brand, Organizer, México

2022, "Creativity Workshops" Customer Alchemy, Organizer, México

2022, "Creativity Workshops" The secrets to an impact presentation, Organizer, México

2021, "Creativity Workshops" Professional image of my business on Social Networks, Speaker, México.

JURY MEMBERSHIPS:
2024, Jury Panel, A Design Award and Competition, Italy.

2023, Jury Panel, EchoLatam Awards 2023, Buenos Aires Argentina

HOBBIES:
Boxing, Spinning, Running, Dancing. Party lover, reggaeton enthusiast and professional whiskey taster.

CLIENTELE:
Axa Seguros, Movistar, Banco Base, Nissin, FEMSA, British American Tobacco, CEMEX.

WEB SITE:
www.donmostachon.com

PORTFOLIO URL:
https://www.linkedin.com/in/ra%C3%BAl-terashima-5a
56331a/

REGISTRATION DATE:
2021-12-23 18:40:51

COUNTRY/REGION:
Mexico

ACCOUNT TYPE:
Agency



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