Profile: Pauline Bernal Oderon |
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View Larger Image and Additional Photos of Pauline Bernal OderonAbout Pauline Bernal Oderon : Pauline Bernal-Oderon is a surreal digital artist based on Philippines. She is a graphics and multimedia artist since 2018 and also teaches multimedia arts in Far Eastern University. As she graduated from De La Salle University Dasmarinas in 2018 with a degree of Bachelor of Science in Graphics Design and Multimedia, she is now currently taking her masteral degree in Technological University of the Philippines in Manila. Pauline also manages a project team called Focal Project that covers special events such as weddings, corporate events and even debuts. She also became a graphic design intern at Summit Media's PEP.ph (YES! Magazine), one of the known magazine publisher in the Philippines, in 2018.
On the other hand, she manages her own businesses and social media pages online. As she co-owns the May Kamay Prints and Crafts, she tries to put twists in their works for mass printing and publication designs. Pauline is an aspiring Art Fair Philippines exhibitor and wants to hold her own exhibit studio soon.
Pauline expertise product and packaging designing, logo and branding orientation and advertisement materials. She is also engaged in UI and UX designing, creating webpages and content materials for her clients. Pauline is also a photographer, videographer and editor for special events. Most of her works focus on audience and market engagements and innovative product use for lifestyle and personal preference. Also, most of her clients are coming from different countries like Australia, Netherlands, Milan and Philippines.
As a surreal contemporary artist, my perspective in art comes in different forms and identities. Each of my pieces define the identity of a person, leading to a story that can foretell their mysteries in life. Sometimes, my artwork leaves a question of "Why?" and "How?". I want to tell them that my artworks can make them justify their own free will by explaining the story behind my pieces from their very own perspectives. Artistry is about living the reality and exploring outside it. It should communicate your soul to the world and to people. It should create noise in mind asking why some matters needed answers because creativity doesn't stop with just a paint brush and a canvas. Artistry is being defined as a tool of empowerment and motivation. An emotion that is stuck for ages can be released in a single painting or several film reel. Through this methodology, the emotion can be converted to history. People can remember the pain, happiness and even numbness but they can also forget the details of what went through it. My artworks deceives this and leaves the question "Why?" and "How?". On the other end of these stories, I can simply explain to them that whatever comes to their mind will be the story of my work.
In designing, they key element I believe is consistency. Everything moves on space and line, but it can create organization of thoughts and identity through consistency. My perspectives in design were based from the realism of the industry. The client's justification will always be the end product and as a designer, you are there to aid their need for satisfaction and justification. As designers, we have to cure them and their business needs. We transact to them because they need foundations and branding is an absolute way of building it. In the field of design and marketing, consistency to visual identity should never be left out. Design comes in every form and positioning, but it needs to be identified by the target audience and respective client who decides for it. Designs need to speak, breathe and most especially, hear the needs of those who bears for it. It's a movement, a propaganda for a change - whether it is political, commercial or environmental. Design is a powerful tool that could change every perspective in the world.
Both design and art move in different phase but same positioning. As people wanted change and voice in their mission-visions, they need proper execution and orientation. Just like us people who also is an artwork for action and a design for voice, we need proper guidelines and motivation on striving to what drives us go further from our goals. Design and art can change the perspective of a person but the person itself can direct the design and artistry on making the possibilities of results even better and world changing.
ORGANIZATION:
Far Eastern University
NON-DESIGN OCCUPATION:
Teacher Education, research, training
EDUCATION:
2018, Graphics and Multimedia Designer, De La Salle University, Dasmarinas, Cavite Philippines
Present, Masters in Graphics Technology, Technological University of the Philippines, Manila, Philippines
EXPERIENCE:
June 2018 - October 2019, Graphics Designer, Evervue Ltd. Inc., Ortigas, Metro Manila Philippines
October 2019 - Present, Multimedia Instructor, Far Eastern University, Alabang Muntinlupa City, Metro Manila Philippines
MIXED EXHIBITIONS:
2018, "PRISM 2018", Batch of 2018 Annual Exhibition, Ugnayang La Salle, De La Salle University Dasmarinas, Cavite Philippines
EVENTS:
2015, "All OUT!" CEAT Concert 2015, Creatives and Documentation Program Head, De La Salle University Dasmarinas, Cavite Philippines
2017, "Radiate!" CEAT Concert 2017, Program and Documentation Head, De La Salle University Dasmarinas, Cavite Philippines
AWARDS:
2015, 3rd Runner Up, Hip Hop International Vector Contest, Hip Hop International Philippines, Manila, Philippines
ACADEMIC PUBLICATIONS:
2017, "Necrosis", Pg. 58, Heraldo - De La Salle University, Alipato
ACCOLADES:
2020, Professional Member, Multimedia Arts Association of the Philippines
2020, Adviser of FEUture Arts Alabang, Far Eastern University
LANGUAGE SKILLS:
Filipino (Native Language)
English (Advanced)
COMPUTER LITERACY:
Adobe Photoshop, Advanced
Adobe Illustrator, Advanced
Adobe After Effects, Intermediate
Adobe Premiere, Advanced
Sony Vegas Pro 13, 15, Advanced
Adobe Dreamweaver, Intermediate
Adobe Lightroom, Expert
COURSES, SEMINARS AND WORKSHOPS::
2014, "Bonding Beyond Boundaries, Nurturing the New Breed", Amore Recreation and Leisure Park, Trece Martires City, Cavite, Philippines
2017, "YouTube Creator Camp", YouTube, World Trade Center, Manila, Philippines
SYMPOSIUMS AND ACADEMIC CONFERENCES::
2015, "Gabay sa Pakikitungo sa Kliyente (Guidelines to Client Dealing)", Mariano Trias Hall 114, De La Salle University Dasmarinas, Cavite Philippines
2016, "Keys to Success: The Max's Stories", Alumni Auditorium, De La Salle University Dasmarinas, Cavite Philippines
2016, "PANORAMA: A Photography Seminar", Corporate Hall, Retreat and Conferences Center, De La Salle University Dasmarinas, Cavite Philippines
2016, "LOREM IPSUM: A Typography Seminar", Corporate Hall, Retreat and Conferences Center, De La Salle University Dasmarinas, Cavite Philippines
2016, "METAMORPHOSIS: Which Path are you?", Ugnayang La Salle, De La Salle University Dasmarinas, Cavite Philippines
2016, "Basic Photo Colorization", Candido Tironal Hall 102, De La Salle University Dasmarinas, Cavite Philippines
2016, "Second Communication Conference: Revolutionizing the Future of Communication", De La Salle University Manila
2016, "Second Communication Conference: Revolutionizing the Future of Communication - BREAKOUT SESSION Print and Online", De La Salle University Manila
2016, "Third International Multimedia Conference: Generate Creativity + Responsibility", Henry Lee Irwin Theatre, Ateneo De Manila University
2016, "adObo Campus Tours: A Series of Creative Talks for Undergrads", Alumni Auditorium, De La Salle University Dasmarinas, Cavite Philippines
2017, "CURIO: Craft Behind Lenses", Multipurpose Tent Hall, De La Salle University Dasmarinas, Cavite Philippines
2017, "INTERNSHIP: Industry Practice Orientation", Don Severino Hall, Alumni Building, De La Salle University Dasmarinas, Cavite Philippines
2017, "FILIKULA: The Stories Behind the Making of Motion Pictures", Don Severino Hall, Alumni Building, De La Salle University Dasmarinas, Cavite Philippines
2017, "A Reverberation of Sound", Don Severino Hall, Alumni Building, De La Salle University Dasmarinas, Cavite Philippines
MEMBERSHIPS & ASSOCIATIONS:
2020, Professional Member, Multimedia Arts Association of the Philippines
2020, Adviser of FEUture Arts Alabang, Far Eastern University
HOBBIES:
Freelancing, Artwork making, Brewing coffee, Reading motivational books, Research and Explorations
CLIENTELE:
2018, Evervue, Company based on Netherlands. Graphics design postings for their social media advertisements and UI / UX Design
2018, Casa Manila, Restaurant based in Perts, Australia. Designed their Restaurant Logo and Branding
2018, Young Minds Tutorial Center, Tutorial Center based on Cavite, Philippines. Designed their center's logo branding
2018-2019, Focal Project, Team Coverage for Events based on Cavite. Work as their team manager and assistant photographer
2019, May Kamay Prints & Crafts, I am the owner of May Kamay Prints & Crafts and I create invitations, posters and print materials on special events for clients.
2019, Fish2Go, Fast food based on Cavite, Philippines. Product shoot and Graphics Menu for their soft opening event
2019, Samgyup Hunting, Samgyeopsal Restaurant based on Muntinlupa, Manila Philippines, Product shoot for their Restaurant
2020, Young Minds Tutorial Center, Tutorial Center based on Cavite Philippines. Designed their tutorial book covers for Elementary Grade students.
2020, Luna; Author and owner of Young Minds Tutorial Center, based on Cavite Philippines. Designed her storybook covers and business cards
2020, Milch Keto Milk Tea by i-Aves Trading Corporation, Corporation based on Muntinlupa, Manila Philippines. Designed their product's branding and logo. Product shoot for their materials and Poster advertisement
2020, Brezo Juice by i-Aves Trading Corporation, Corporation based on Muntinlupa, Manila Philippines. Product shoot for their juice product.
2020, Lucide & Co., Starting company based on Cavite, Philippines. Designed their logo branding and design consultant.
PORTFOLIO URL:
https://www.behance.net/paulineoderon
REGISTRATION DATE:
2020-09-27 12:47:36
COUNTRY/REGION:
Philippines
ACCOUNT TYPE:
Professional
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