Profile: Ivanna Shashkina

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About Ivanna Shashkina : Ivanna Shashkina is a Russian artist, photografer and digital designer.
Her expressive artwork presents original projections of environmental motifs and traditional imagery, representing various perspectives of multiculturalism.
The artist's degree in psychology enables her to provide conceptual system for her artwork as well as her collaboration with clients. Meanwhile her vast experience in extreme sports developed into the ability to take prompt responsible decisions, which makes possible her spontaneous style. To minimalize costs and environmental entropy in the case of each project: this is also her speciality.
STATEMENT OF ART:
My task is to turn the desires and motivations of companies in visual metaphors that explain the brand in a nutshell. I develop simple visual metaphors that communicate the brand and company culture to the customers. My motto says, let’s get to the point!
I appreciate honesty, simplicity, and logic.
I am a curious and creative, I ask and I answer. I try and explore.
As to communication. The world offers to us great images of being human, of freedom, of cordiality and understanding. They are omnipresent and never sufficient. Actually all the beauty, be it the beauty of a landscape, of a human body or of a bold calligraphic forms, ultimately reminds us of the feelings, and consequently of values, of freedom, and of safety (which we share). My message is ethically marked without being preceptive.
I share the joy.
My personal experience echoes my exploring approach. Just like I look for new territories, I explore different ways of artistic expression. I try to develop the traditional arts of graphic design, calligraphy and photography to express the surrounding wonders.
I love the wild nature and see how far we are so far from careful handling of it. Therefore, in any new design, I keep recycling in mind.
Nowadays, I live in desert by the Red Sea. I see mountains of plastic rubbish at the social plages. The coral reefs dying of the consumerist neglect. All this is horrible. I wish to dedicate my next projects to the protection of the environment.

ORGANIZATION:
Independent Art Director, Artist and Photographer.

EDUCATION:
First degree 1998-2003: General Рsychologist, Department of Experimental
psychology and ergonomics, St Petersburg State University/Russia.

Second degree 2009-2011: Art director, Visual Communications, British higher school of art and design, Moscow/Russia.

EXPERIENCE:
2001-2002, Graphic Designer, Advertising agency " Brand", Saint-Petersburg/Russia.
2002-2003, Illustrator, Publisher Printissa, Saint-Petersburg/Russia.
2005-2011, Graphic Designer, UI-Designer, Photographer, International IT-developer "Reksoft", Saint-Petersburg/Russia.
20012-2013, Art Director, DDB Worldwide, Moscow/Russia.
20014-2015, Creative Director, World technology leader in Mobile Patient Monitoring "Medm", Moscow/Russia.
From 2016 to the present, Independent Art Director, Artist and Photographer.

PRIVATE EXHIBITIONS:
2017, "Gouni", Art Center Bakheeta, El Gouna/Egypt.

MIXED EXHIBITIONS:
2009, "Salmon", Artplay, With Natalia Ponomareva, Oksana Kudryavtseva, Moscow/Russia.
2010, "Salmon2", Artplay, With Masha Ponomareva, Sasha Ermolenko, Oksana Kudryavtseva, Moscow/Russia.
2011,"Cardboard City", CARDBOARDIA, With Sergey Roy, Moscow/Russia.

EVENTS:
2010, "Salmon", Organizer, Artplay, Moscow/Russia.

PRESS APPEARANCES:
Ivanna Shashkina

BOOKS:
2009, Publication on resource "Lovely Package", "Trendhunter".
http://lovelypackage.com/
2011, "Étapes #190", 80 Pages, Paris/France.
2013, "100% fun packaging: package designs from around the world" by Miquel Abellan.
2017, "Elgomhoria" newspaper, "Eva, artist from Russia, who love Egypt", Cairo/Egypt.
2017, "Elahram" newspaper, "Eva, russian artist from El Gouna", Cairo/Egypt.
2019, "Red Sea Bulletin", "What's new in El Gouna" Hurgada/Egypt.

LANGUAGE SKILLS:
Russian (Native).
Ukrainian (Near Native).
English (intermedia)
Arabic (Pre-Intermedia)

COMPUTER LITERACY:
Adobe Photoshop, Advanced.
Adobe Lightroom, Advanced.
Illustrator, Advanced.
Indesign, Advanced.
Corel Painter, Advanced.
Sketch, Advanced.
Figma, Novice.
Premiere Pro, Intermediate.
Final Cut Pro, Advanced.
Readymag, Novice.
Keynote, Advanced.

COLLECTIONS:
2016, "Saloobin" (Acrylic, coal, canvas. 70 x 100) Private collection, Moscow/Russia.
2016, "Horses of the Chaos", (Acrylic, coal, canvas. 50 x 150) Private collection, Beirut/Livan.
2018, "P.S.Gouni" (Acrylic, canvas. 75 x 100) Private collection, El Gouna/Egypt.

HOBBIES:
I like to practice different kinds of sports. Kiting, weyboarding, street dancing, rock climbing. Spending time in the wild. Long distances swimming. Horse riding.
Attending art exhibitions and following scientific innovations is both a professional necessity and a pleasure.
Also I love to collect semi-precious stones, and to turn them into accessories.

CLIENTELE:
2013, Olympic Games Sochi 14, branding of a biathlon sports team.
2014, Volkswagen, branding a fan club, advertising posters.
2015, Skolkovo, branding of IT-developer Medm, UI/UX-design medical monitoring apps.
2016, Contemporary Art for private clients.
2017, Contemporary Art and photography about life in Egypt for El Gouna Art Center Bakheeta.

WEB SITE:
https://www.linkedin.com/in/ivanna-shashkina-69b67
b31

PORTFOLIO URL:
https://www.behance.net/IvannaSH

REGISTRATION DATE:
2019-03-24 13:00:54

COUNTRY/REGION:
Russian Federation

ACCOUNT TYPE:
Professional



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