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Interview with Michel Ghostine |
Home > Designer Interviews > Michel Ghostine |
Editor Frank Scott (FS) from DesignPRWire has interviewed designer Michel Ghostine (MG) for A’ Design Award and Competition. You can access the full profile of Michel Ghostine by clicking here.
FS: Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
MG: Growing up in the world of design due to my father's profession as an architect, I naturally gravitated towards art and creativity. My architectural studies at the Holy Spirit University of Kaslik, Lebanon, further nurtured this passion. However, my interest in various art forms, particularly music, has been a lifelong pursuit. Playing multiple instruments has provided me with a unique perspective on design and a deep appreciation for artistic expression.
FS: Can you tell us more about your company / design studio?
MG: NG Studio, which I co-founded with two partners, specializes in architecture, landscape, and interior design. With a focus on international clientele, we offer comprehensive services from conception to material selection. Our approach emphasizes collaboration, ensuring tailored solutions that exceed expectations
FS: What is "design" for you?
MG: Design, to me, is the essence of creativity and functionality intertwined. It serves as the blueprint for how we interact with our environment, shaping our experiences and influencing our lives. Much like writing a script, design dictates the narrative of our daily existence, from the spaces we inhabit to the products we use. It's not just about aesthetics; it's about crafting meaningful experiences and finding beauty in functionality.
FS: What kinds of works do you like designing most?
MG: I find fulfillment in designing a wide array of projects, ranging from residential spaces to hotels and restaurants. However, if I were to pinpoint my favorite, it would undoubtedly be religious and spiritual architecture. These projects transcend the ordinary realms of design, allowing me to create spaces that evoke profound emotions and connections. Designing places of worship offers a unique opportunity to blend aesthetic beauty with spiritual significance, shaping environments that inspire and uplift the human spirit.
FS: What is your most favorite design, could you please tell more about it?
MG: The Saint Charbel Chapel in Sao Paulo, Brazil, is my favorite design project. It's a serene sanctuary symbolizing the journey from materiality to enlightenment. Wooden arches guide towards a stone altar, with a concrete floor grounding the space. Water features evoke renewal. Each element is meticulously chosen for its symbolism, inviting contemplation. Working on this project was deeply meaningful, blending design with spirituality to create a sanctuary of peace and inspiration.
FS: What was the first thing you designed for a company?
MG: The first project I designed for a company was a residential house nestled in the mountains of Lebanon. Inspired by its natural surroundings, we integrated the home seamlessly into the landscape using a combination of stone walls and concrete slabs. This design approach not only enhanced the aesthetic appeal of the house but also ensured harmony with the environment. It was a gratifying experience to see how thoughtful design could create a space that felt both rooted in its surroundings and tailored to the needs of its inhabitants.
FS: What is your favorite material / platform / technology?
MG: My favorite material would undoubtedly be corten steel. Its rustic charm and weather-resistant properties make it incredibly versatile for architectural applications. In terms of platforms, SketchUp 3D holds a special place for me. Its intuitive interface and robust tools allow for seamless visualization and design exploration. As for technology, AI for rendering has revolutionized the design process for me. The ability to generate realistic renderings quickly and efficiently using AI algorithms has significantly enhanced the presentation and communication of design concepts.
FS: When do you feel the most creative?
MG: Night time. I like the silence
FS: Which aspects of a design do you focus more during designing?
MG: I focus primarily on the conceptual phase of design, as it lays the groundwork for the entire project. This stage involves generating and refining key ideas, understanding client needs, and exploring creative solutions. By prioritizing this phase, I ensure that the design is both innovative and meaningful, guiding decisions throughout the process.
FS: What kind of emotions do you feel when you design?
MG: When I design, I initially feel a bit stressed. I approach each project as a unique challenge, striving to create something innovative and meaningful. This initial stress, however, quickly gives way to excitement and anticipation as I immerse myself in the creative process. The thrill of exploring new ideas and pushing the boundaries of design fuels my passion and drives me forward.
FS: What kind of emotions do you feel when your designs are realized?
MG: The satisfaction of overcoming challenges and bringing a vision to life fills me with a profound sense of fulfillment and joy.
FS: What makes a design successful?
MG: What makes a design successful, in my view, is the ability to distill complexity into simplicity. I resonate deeply with Antoine de Saint-Exupery's sentiment that "Perfection is achieved, not when there is nothing more to add, but when there is nothing left to take away." A successful design is one that embodies this principle—where every element serves a purpose and contributes meaningfully to the whole. It's about striking the perfect balance between functionality, aesthetics, and clarity of purpose, while eliminating anything extraneous. In essence, it's the art of refining and distilling until only the essential remains, resulting in a design that is both timeless and transcendent.
FS: When judging a design as good or bad, which aspects do you consider first?
MG: When evaluating a design, particularly in the context of an architectural project, the first aspect I consider is the designer's attitude towards the site. This initial approach sets the tone and direction for the entire project. How well does the design respond to the site's unique characteristics, such as topography, climate, and surrounding context? Is there a thoughtful integration of the built environment with the natural landscape? Additionally, I examine whether the design fosters a sense of harmony and coherence with its surroundings, enhancing the overall experience for users and visitors. Ultimately, the site attitude serves as a critical lens through which I assess the success of a design.
FS: From your point of view, what are the responsibilities of a designer for society and environment?
MG: Designers have a responsibility to prioritize sustainability, accessibility, and inclusivity in their creations. They must consider the broader social and environmental impact of their designs, uphold ethical standards, and engage with communities to ensure their needs are met.
FS: How do you think the "design field" is evolving? What is the future of design?
MG: The design field is evolving with advancements in technology, a focus on human-centered design, sustainability, and inclusivity. The future of design will likely see greater integration of technology, increased emphasis on sustainability, and a commitment to designing for diverse and inclusive communities.
FS: When was your last exhibition and where was it? And when do you want to hold your next exhibition?
MG: My last exhibition took place a few years ago at the Holy Spirit University of Kaslik. Currently, we're in the process of planning an exhibition in Sao Paulo, hopefully within the next month.
FS: Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?
MG: My design inspiration comes primarily from human experience. While I appreciate the creativity of others, I draw inspiration from diverse sources such as cinema, music, literature, and everyday life. I believe true creativity arises from understanding the human condition and connecting with the world around us.
FS: How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
MG: My design style is versatile, adapting to each project's unique story. I believe in keeping the human experience at the center of design, prioritizing understanding people's needs and shaping spaces to enrich their lives.
FS: Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
MG: Living in Sao Paulo, with roots in Beirut, I'm deeply influenced by the rich cultural heritage of both cities. Beirut's multi-layered history, shaped by the passage of many civilizations, has instilled in me a deep appreciation for diverse cultural influences. The cultural heritage of my country profoundly affects my designs, enriching them with a blend of historical influences and contemporary perspectives. I draw inspiration from the vibrant streets of Beirut and the dynamic energy of Sao Paulo, infusing my designs with a sense of cultural richness and diversity. However, there are challenges as well. Political instability and socioeconomic factors in Lebanon can pose constraints on the design process, such as limited access to resources or uncertainty about project timelines. Despite these challenges, I view them as opportunities for innovation and resilience, pushing me to find creative solutions and adaptability in my designs.
FS: How do you work with companies?
MG: I approach collaborations with companies very selectively, prioritizing those that align with my values and design ethos. I value open communication and mutual respect, seeking partnerships with companies that foster a collaborative environment and appreciate creative input. When working with companies, I emphasize the importance of shared values and goals. I believe that successful collaborations are built on trust, transparency, and a shared commitment to excellence.
FS: What are your suggestions to companies for working with a designer? How can companies select a good designer?
MG: Companies should prioritize designers who share their values and demonstrate adaptability. Look for designers with portfolios showcasing creativity and experience, and emphasize effective communication and collaboration throughout the project.
FS: Can you talk a little about your design process?
MG: My design process involves thorough research and understanding of project requirements, followed by conceptualization and design development. Collaboration and feedback are integral throughout, leading to implementation and execution. Evaluation and iteration ensure continuous improvement in future projects.
FS: What are 5 of your favorite design items at home?
MG: 1. Dining table designed by Lina Bo Bardi 2. Side tables by Nagi Ghostine, my father 3. Sculpture by Lebanese sculptor Naim Doumit 4. Paintings, my own creations 5. Lighting elements by Gader Almeida
FS: Can you describe a day in your life?
MG: My day typically starts with a boxing session to energize and focus my mind. In the morning, I tackle challenging meetings and site visits, addressing any pressing issues and ensuring that projects are on track. The afternoon and evening are dedicated to design work, where I immerse myself in creative exploration, conceptualization, and design development
FS: Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?
MG: If you follow trends you are already late
FS: From your perspective, what would you say are some positives and negatives of being a designer?
MG: Being a designer offers the unique advantage of experiencing life through a creative lens, finding inspiration in the smallest of details and appreciating the thought behind every object's design. However, this immersion in creativity comes with its challenges. Designers often find themselves consumed by their work, thinking about projects around the clock, which can lead to burnout if not managed carefully. Moreover, the line between professional and personal life becomes blurred as designers live and breathe their craft, underscoring the importance of maintaining a healthy work-life balance.
FS: What is your "golden rule" in design?
MG: My "golden rule" in design is finding the point of equilibrium where no addition or subtraction can enhance the design further. This state signifies a timeless design, where every element serves a purpose and contributes harmoniously to the whole. This principle, inspired by Antoine de Saint-Exupery's quote, guides my pursuit of simplicity, elegance, and enduring beauty in all my creations.
FS: What skills are most important for a designer?
MG: The most crucial skill for a designer lies in their ability to effectively apply conceptual design. This encompasses a spectrum of proficiencies, from creativity and critical thinking to technical prowess and problem-solving.
FS: Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?
MG: My design toolbox includes essential tools such as my iPad, which I favor for sketching due to its versatility and portability. In terms of reference materials, I draw inspiration from books like "Yes is More" and "Hot to Cold," which offer valuable insights into architectural design. For software, I rely on SketchUp for its intuitive 3D modeling capabilities, allowing me to bring my concepts to life with ease and precision. Additionally, I draw inspiration from a variety of sources, including nature, art, and cultural influences, which inform and enrich my design process.
FS: Designing can sometimes be a really time consuming task, how do you manage your time?
MG: I'm not really good at that. Design consumes my entire life but I try do balance my life with cultural activities and boxing
FS: How long does it take to design an object from beginning to end?
MG: The duration of designing an object varies based on its complexity and scope. Typically, we allocate about one month for the conceptual phase, during which ideas are generated and refined. Following this, the project moves into the execution phase, where the timeline may vary depending on factors such as project size, client requirements, and collaboration with other stakeholders. While each project is unique, this timeline provides a general framework for the design process from beginning to end.
FS: What is the most frequently asked question to you, as a designer?
MG: Where do you draw your inspiration from
FS: What was your most important job experience?
MG: My most important job experience was at an architecture office in Lebanon, where I honed my skills in project management and learned to trust my instincts. Handling multiple projects simultaneously taught me valuable lessons in time management, prioritization, and decision-making. Additionally, learning to trust my instincts enabled me to navigate complex design challenges with confidence and creativity, ultimately shaping my approach to design and leadership in profound ways.
FS: Who are some of your clients?
MG: We work with a diverse range of clients across sectors including restaurants, religious institutions, and residential properties. Due to confidentiality agreements, we can't disclose specific names, but we've had the privilege of collaborating with many clients who've entrusted us with their visions, allowing us to create impactful and innovative designs tailored to their unique needs.
FS: What type of design work do you enjoy the most and why?
MG: I find joy in all types of design, but I'm particularly drawn to projects that focus on human experience and carry a meaningful message. Whether it's designing spaces for religious institutions, residential properties, or restaurants, I'm intrigued by the opportunity to create designs that resonate deeply with people and enhance their lives. These projects allow me to blend creativity with purpose, shaping environments that evoke emotions, inspire connections, and leave a lasting impact on those who experience them.
FS: What are your future plans? What is next for you?
MG: My future plans include venturing into furniture design and launching my own collection. Building upon my expertise in architecture, interior, and landscape design, I aim to explore new creative avenues and bring innovative furniture designs to life. This expansion will allow me to further express my design philosophy and passion for creating meaningful and impactful experiences in the built environment.
FS: Do you work as a team, or do you develop your designs yourself?
MG: While architects often have individualistic tendencies, I prioritize teamwork in my approach to design. While I contribute to the development of designs myself, I recognize the value of collaboration and actively involve my team in the creative process. I believe that diverse perspectives enrich the design process and lead to more innovative and holistic solutions. Therefore, I am always open to hearing my team's ideas and encourage a collaborative environment where everyone's contributions are valued and respected.
FS: Do you have any works-in-progress being designed that you would like to talk about?
MG: I'm currently involved in an intriguing project in Lebanon that involves restoring a 200-year-old house, which was unfortunately demolished during the war. The unique challenge of this project lies in preserving the historical integrity of the original structure while designing a new house within its old walls. It's a fascinating blend of restoration and innovation, where we're tasked with honoring the heritage of the past while creating a modern and functional living space for the present. I'm excited to see how this project unfolds and how we can breathe new life into this historic site.
FS: How can people contact you?
MG: Instagram: ngstudio.arch my email: michel@ngstudio.com.br My phone number: +5511973337777
FS: Any other things you would like to cover that have not been covered in these questions?
MG: I think I've said enough for a lifetime.
FS: Thank you for providing us with this opportunity to interview you.
A’ Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.
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