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Interview with Hanno Nevanlinna

Home > Designer Interviews > Hanno Nevanlinna

Editor Frank Scott (FS) from DesignPRWire has interviewed designer Hanno Nevanlinna (HN) for A’ Design Award and Competition. You can access the full profile of Hanno Nevanlinna by clicking here.

Interview with Hanno Nevanlinna at Monday 16th of May 2022

FS: Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
HN: I’ve always wanted to create new, challenge the status quo, drive progress. To make all of that happen I ended up co-founding Futurice, an award-winning international IT-company. Now 22 years later we have offices European wide and over 750 employees. During my years at Futurice I’ve had many different roles. I’ve been designing photo sharing services. I founded the service design team & business. As head of HR I redesigned our internal processes and culture in a way that we ended being the first company ever to be selected as Europe’s best workplace twice in a row. After that I was one of the lead creators of the Lean Service Creation -methodology & toolset used on 5 continents and dozens of universities. For the past years I’ve been teaching service design, running accelerator programs for organizations and coaching leadership teams on how to lead modern self-organized organizations. I’ve always loved to work with my hands – whatever technique. At Futurice I’ve been co-designing our offices, building furniture to them and so on. Even though I’ve been designing new my whole life I’ve never been able to identify as a designer. I’m an engineer, inventor, entrepreneur, manager, board member. But not a real designer. As shaping organization cultures is extremely un-tangible and after we got our dream house ready, I needed hobby project and the house needed sun loungers. So I decided to design & build the world’s best and award winning sun lounger that would change how outdoor furniture is designed. And that would enable me to regard myself as a designer.

FS: What is "design" for you?
HN: For me design is finding a solution that solves the users and society’s problem worth solving in a way that enables us the business we are seeking with the tech & resources we have. It is something that brings something new to the world. Not just new color, tweaked pixel or other small adjustments. It doesn’t create unneeded urge to buy new to be fashionable.


FS: Thank you for providing us with this opportunity to interview you.

A’ Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.


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