THE AWARD
CATEGORIES
REGISTRATION
SUBMIT YOUR WORK
ENTRY INSTRUCTIONS
TERMS & CONDITIONS
PUBLICATIONS
DATES & FEES
METHODOLOGY
CONTACT
WINNERS
PRESS ROOM
GET INVOLVED
DESIGN PRIZE
DESIGN STORE
 
THE AWARD | JURY | CATEGORIES | REGISTRATION | PRESS | WINNERS | PUBLICATIONS | ENTRY INSTRUCTIONS

Interview with Darejan Shatashvili

Home > Designer Interviews > Darejan Shatashvili

Editor Frank Scott (FS) from DesignPRWire has interviewed designer Darejan Shatashvili (DS) for A’ Design Award and Competition. You can access the full profile of Darejan Shatashvili by clicking here.

Interview with Darejan Shatashvili at Sunday 2nd of June 2024
Darejan Shatashvili
FS: Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
DS: More than 25 years ago, I began my architectural journey . For me, architecture is process where functionality meets imagination. It is about creating spaces that are not only efficient and sustainable but also inspire and engage humans. My architectural work is an expression of this belief, striving to bridge the gap between practical needs and aesthetic value. Art, in its essence, is about expression and connection. As an architect, my perspective on art is integrated into my designs; I see architecture as a form of art that people inhabit. My approach is deeply rooted in the belief that buildings should enhance the environment and enrich lives, merging seamlessly with their cultural and historical context. This fusion of art and architecture in my works aims not only to satisfy functional needs but also to create enduring beauty that resonates with individuals and communities, carrying forward my lifelong dedication to transforming environments through thoughtful, innovative, and aesthetically enriching designs.

FS: Can you tell us more about your company / design studio?
DS: Artytechs was founded in 2014. Since its establishment, the company has collaborated closely with both the public and private sectors, resulting in the successful implementation of numerous projects. The name of Artytechs has become synonymous with international architectural excellence, as the company has received multiple prestigious awards. Artytechs is known for its ability to create intricate and imaginative projects that surpass traditional architectural approaches.

FS: What is "design" for you?
DS: For me, design, specifically in the form of architecture, represents the essence of my life and its greatest purpose. It is a powerful medium through which history is made and preserved. The buildings I create are more than just structures; they are my legacy. They will speak for me and tell my story long after I am gone, embodying the impact and significance of my life’s work.

FS: What kinds of works do you like designing most?
DS: I am most passionate about designing projects that challenge me and require overcoming significant difficulties. I strive to create unique works that not only claim a special place in their environment but also contribute to history, leaving a lasting impact.

FS: What is your most favorite design, could you please tell more about it?
DS: The Georgian Alphabet Tourist Center is one of my most esteemed projects. This innovative design uniquely showcases each letter of the Georgian alphabet as a separate room for tourists. The layout is strategically distributed across a simulated area that mirrors the map of Georgia, with pathways that echo the country's geographical contours. The exterior walls of each letter- themed room are adorned with elements from Georgia's rich historical and cultural heritage. This design not only serves as an architectural marvel but also educates and engages tourists, enhancing their understanding of Georgia's profound history.

FS: What was the first thing you designed for a company?
DS: The first project I designed for a company was the "Museum" Hotel. It was a complex undertaking that involved reconstructing and modernizing an existing building while preserving most of its original architectural details. The challenge was to adapt it to meet contemporary needs without losing its historical essence. Successfully, the building retained its authentic appearance, including the famous balconies, railings, and ornaments, seamlessly blending the old with the new.

FS: What is your favorite material / platform / technology?
DS: My favorite material to work with is wood, specifically finger joint panels. These panels are crafted by joining wooden lamellas end to end using a finger joint technique, which is then laterally glued to create a continuous piece. This method not only enhances the wood's strength and stability but also makes it a versatile solution suitable for a variety of applications.

FS: When do you feel the most creative?
DS: I feel the most creative when I am working on a sketch. This is the stage where ideas flow freely, allowing me to explore and visualize new concepts and architectural possibilities.

FS: Which aspects of a design do you focus more during designing?
DS: I focus primarily on innovating the expression of forms. This involves creating unique and compelling architectural shapes that not only meet functional needs but also enhance the aesthetic appeal of the structure.

FS: What kind of emotions do you feel when you design?
DS: When I design, I experience a profound sense of creation, akin to shaping a new world. Each project brings a unique and important opportunity to innovate and express, evoking a deep, fulfilling emotion as I bring these ideas to life.

FS: What kind of emotions do you feel when your designs are realized?
DS: Sometimes, when I pass by buildings I've designed and seeing them actively enjoyed and appreciated by people greatly uplifts and motivates me. Often, I find myself silently observing and interacting with these spaces, drawing inspiration and pride from the positive impact they have on people's lives.

FS: What makes a design successful?
DS: A successful design stands out through its uniqueness and innovative approach. It is successful when the vision, first formed in the mind and sketched on paper, is realized exactly as planned in construction. If the final structure meets its intended purpose and positively impacts users, then the project is truly successful.

FS: When judging a design as good or bad, which aspects do you consider first?
DS: I first consider the uniqueness and differentiation in the forms.

FS: From your point of view, what are the responsibilities of a designer for society and environment?
DS: Design plays a crucial role in shaping the lifestyles of communities and individuals by dictating the way spaces are used and interacted with. Design influences a person's mood, materials impact health, and ambiance shapes the overall experience. Together, these elements are critical in creating spaces that are not only aesthetically pleasing but also conducive to well- being and comfort.

FS: How do you think the "design field" is evolving? What is the future of design?
DS: I believe the design field is continuously evolving, with future trends likely expanding into unprecedented territories, including the development of civilizations on other planets. This progression underscores design's limitless potential and its role in shaping future societies.

FS: When was your last exhibition and where was it? And when do you want to hold your next exhibition?
DS: I have not participated in physical exhibitions; instead, I primarily engage in international competitions online. This allows me to showcase my work to a global audience from any location.

FS: Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?
DS: My design inspiration often begins with a thorough study of the location intended for the project. I develop concepts based on the function of the project and the character of the surrounding environment, while also considering innovative forms. Inspiration can strike from any source; for instance, once at a restaurant, a rolled-up napkin on a plate sparked an idea for a building design, which I sketched immediately. Such moments show how everyday observations can fuel my creativity and lead to unique architectural ideas.

FS: How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
DS: My design style is characterized by a blend of innovation and diversity, often incorporating multiple styles within a single building. I am particularly drawn to projects that involve redeveloping historic buildings, where I preserve the original elements while integrating modern aesthetics.

FS: Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
DS: I live in Georgia, a country rich in ancient history and architectural heritage. This cultural background deeply influences my designs, especially in my work on reconstruction projects, such as various hotel renovations including the Hotel Museum, and hotels in Vardzia and Abastumani. The major advantage is the inspiration I draw from such a rich heritage, which infuses depth and context into my work. However, a challenge is ensuring modern functionality while respecting historical accuracy and integrity in these structures.

FS: How do you work with companies?
DS: I collaborate with numerous architectural firms, often working together on joint projects. These collaborations consistently yield successful and visible outcomes.

FS: What are your suggestions to companies for working with a designer? How can companies select a good designer?
DS: Selecting a good designer requires careful consideration. Companies should first review the designer's portfolio and evaluate buildings constructed from their designs. It's important that the designer demonstrates the ability to listen effectively and accurately interpret the client's wishes. Evaluating a designer's track record of successful projects can also provide insights into their reliability and skill level. Trust grows with proven success.

FS: Can you talk a little about your design process?
DS: My design process involves a deep immersion into each project. I metaphorically step away from the real world and enter a realm of imagination, allowing me to freely innovate and create. This approach enables me to explore and develop unique architectural solutions.

FS: What are 5 of your favorite design items at home?
DS: 1. Lighting fixtures that enhance the ambiance. 2. Large stained glass windows for aesthetic appeal and natural light. 3. A connection with nature, such as a porch or garden. 4. Use of wood materials in the interior for warmth and texture. 5. Artistic decorations that personalize the space.

FS: Can you describe a day in your life?
DS: My day begins at 8 AM with a cup of coffee on the veranda, setting a calm start before the busyness kicks in. I then head to various construction sites to oversee progress and address any immediate needs. Post-lunch, my afternoons are typically reserved for meetings with clients in the office. As the evening approaches, I review the day’s work completed by my staff to ensure everything aligns with our standards. Once the office quiets down and everyone leaves, I find solitude to be the perfect state for creativity; that's when I start sketching out new concepts. This quiet, focused work usually extends until about 1 AM, after which I head home. This routine combines managerial duties with my personal creative process, encapsulating the life of an active and deeply involved architect.

FS: Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?
DS: Success in design demands immense hard work, a deep passion for architecture, and the relentless pursuit of turning your ideas into reality. Stay committed, keep learning, and always push the boundaries of your creativity to achieve your visions.

FS: From your perspective, what would you say are some positives and negatives of being a designer?
DS: Positively, the design process is incredibly exciting; each project is a new adventure that keeps life engaging. As designers, we not only enhance environments but also create legacies that may last for centuries or at the very least, significantly impact the present. On the other hand, I personally see no negatives in being a designer or architect; it is a fulfilling profession that continuously offers opportunities for creative expression and innovation.

FS: What is your "golden rule" in design?
DS: Living with architecture, constantly imagining and sketching new designs whenever inspiration strikes

FS: What skills are most important for a designer?
DS: For a designer, imagination is the most crucial skill. It enables architects to envision and create innovative solutions that transform spaces and experiences.

FS: Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?
DS: In my work, I utilize Revit and Enscape for architectural design and visualization. For hardware, I depend on high-performing computers to handle complex models and calculations. Additionally, I incorporate VR technologies, specifically the Oculus Quest Pro, to provide immersive experiences and detailed previews of projects.

FS: Designing can sometimes be a really time consuming task, how do you manage your time?
DS: "A profession turned into a life."

FS: How long does it take to design an object from beginning to end?
DS: It depends on the scope of the project

FS: What is the most frequently asked question to you, as a designer?
DS: The most frequently asked question I receive is, "Can you advise me on how to become a good architect?"

FS: What was your most important job experience?
DS: Early in my career, I encountered numerous challenges and made several mistakes. However, learning from these mistakes proved invaluable, providing me with a wealth of experience that I now share with others. This process of learning and growth has been fundamental to my development as a designer.

FS: Who are some of your clients?
DS: My clients primarily include hotel owners and property developers.

FS: What type of design work do you enjoy the most and why?
DS: I most enjoy working on hotel projects and reconstructions, particularly those that deviate from standard architectural norms.

FS: What are your future plans? What is next for you?
DS: As an architect, my future plans involve mentoring and nurturing a new generation of skilled architects. For the company, we aim to embark on numerous large-scale international projects, expanding our reach and impact in the architectural field.

FS: Do you work as a team, or do you develop your designs yourself?
DS: I run my own company with my partners, where up to 25 employees currently work. Despite our size, I personally stay involved in every aspect of each project, ensuring a hands-on approach to our design and execution processes.

FS: Do you have any works-in-progress being designed that you would like to talk about?
DS: The Georgian Alphabet Tourist Center is one of my most esteemed projects. This innovative design uniquely showcases each letter of the Georgian alphabet as a separate room for tourists. The layout is strategically distributed across a simulated area that mirrors the map of Georgia, with pathways that echo the country's geographical contours. The exterior walls of each letter-themed room are adorned with elements from Georgia's rich historical and cultural heritage. This design not only serves as an architectural marvel but also educates and engages tourists, enhancing their understanding of Georgia's profound history.

FS: How can people contact you?
DS: People can reach me through my social media account, Daduna Shats, visit our company's website at www.artytechs.ge, or contact me directly via mobile at +995577575612.

FS: Any other things you would like to cover that have not been covered in these questions?
DS: "profession turned into a life" reflects a profound dedication that transcends the ordinary relationship individuals might have with their work. It speaks to a level of commitment where one's profession does not merely represent a means to earn a living but becomes a central pillar of their identity and existence. This profound integration affects how a person lives, thinks, and interacts with the world, embodying their passion and profession in every aspect of life. For those who live by this adage, their work often serves a greater purpose. It is their form of expression and their way to impact the world. Architects designing safe and beautiful spaces, doctors saving lives, teachers shaping futures—each finds a deeper meaning in their work, seeing it not just as a job but as a calling. This perspective can be incredibly fulfilling, as their professional achievements directly enhance their personal sense of purpose and identity. Moreover, "profession turned into a life" suggests a legacy-building process. Individuals who embody their careers in their lifestyle often aim to leave a lasting impact, aspiring to be remembered for their contributions. Their professional identity becomes their legacy, crafted through years of dedication, creativity, and hard work.


FS: Thank you for providing us with this opportunity to interview you.

A’ Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.


Press Members: Register and login to request a custom interview with Darejan Shatashvili.


SOCIAL
+ Add to Likes / Favorites | Send to My Email | Submit Comment | Comment | Testimonials


 
design award logo

BENEFITS
THE DESIGN PRIZE
WINNERS SERVICES
PR CAMPAIGN
PRESS RELEASE
MEDIA CAMPAIGNS
AWARD TROPHY
AWARD CERTIFICATE
AWARD WINNER LOGO
PRIME DESIGN MARK
BUY & SELL DESIGN
DESIGN BUSINESS NETWORK
AWARD SUPPLEMENT

METHODOLOGY
DESIGN AWARD JURY
PRELIMINARY SCORE
VOTING SYSTEM
EVALUATION CRITERIA
METHODOLOGY
BENEFITS FOR WINNERS
PRIVACY POLICY
ELIGIBILITY
FEEDBACK
WINNERS' MANUAL
PROOF OF CREATION
WINNER KIT CONTENTS
FAIR JUDGING
AWARD YEARBOOK
AWARD GALA NIGHT
AWARD EXHIBITION

MAKING AN ENTRY
ENTRY INSTRUCTIONS
REGISTRATION
ALL CATEGORIES

FEES & DATES
FURTHER FEES POLICY
MAKING A PAYMENT
PAYMENT METHODS
DATES & FEES

TRENDS & REPORTS
DESIGN TRENDS
DESIGNER REPORTS
DESIGNER PROFILES
DESIGN INTERVIEWS

ABOUT
THE AWARD
AWARD IN NUMBERS
HOMEPAGE
AWARD WINNING DESIGNS
DESIGNER OF THE YEAR
MUSEUM OF DESIGN
PRIME CLUBS
SITEMAP
RESOURCE

RANKINGS
DESIGNER RANKINGS
WORLD DESIGN RANKINGS
DESIGN CLASSIFICATIONS
POPULAR DESIGNERS

CORPORATE
GET INVOLVED
SPONSOR AN AWARD
BENEFITS FOR SPONSORS
IMPRESSUM IMPRINT

PRESS
DOWNLOADS
PRESS-KITS
PRESS PORTAL
LIST OF WINNERS
PUBLICATIONS
RANKINGS
CALL FOR ENTRIES
RESULTS ANNOUNCEMENT

CONTACT US
CONTACT US
GET SUPPORT

Good design deserves great recognition.
A' Design Award & Competition.