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Interview with OPPO Industrial Design Team

Home > Designer Interviews > OPPO Industrial Design Team

Editor Frank Scott (FS) from DesignPRWire has interviewed designer OPPO Industrial Design Team (OIDT) for A’ Design Award and Competition. You can access the full profile of OPPO Industrial Design Team by clicking here.

Interview with OPPO Industrial Design Team at Saturday 2nd of May 2020

FS: Can you tell us more about your company / design studio?
OIDT: Designers at Oppo are focused on designing desirable and engaging products and user experiences that are meaningful to people. Through our Empathic Design Process, we are always keeping our users in mind in every single design decision we make in the design process, creating value for our users through harmonious integration of functionality and aesthetics, as well as meaningful experiences that enrich people's lives.

FS: What is "design" for you?
OIDT: By understanding people’s underlying needs and desires, we strive to deliver compelling innovations that create value for people through our constant pursue of perfection in our design, care for quality, craftsmanship and uniqueness in every single detail.

FS: What makes a design successful?
OIDT: The design is driven by the needs of the user and changes the way people interact with the design in the way it improve people’s lives. Clear insights into unmet user needs including emotional needs and interpret those insights into a brilliant solution that fulfills all those needs.

FS: How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
OIDT: Just as the natural world has an order, a rhythm, and a symmetry that creates balance and beauty, harmony is at the heart of our aesthetic philosophy.

FS: What skills are most important for a designer?
OIDT: Empathy and Execution. For empathy, the ability to identify and understand other people's emotions, caring about other people’s life, uncover insights and translate them into relevant solutions and experiences for people. Without execution, great and powerful ideas are mere imagination unless realized. By taking more of a hands on approach, putting what we see, hear and learn to problem solving, putting in a tremendous amount of craftsmanship to realize a great idea into a great product.

FS: Do you work as a team, or do you develop your designs yourself?
OIDT: In Oppo, we believe in teamwork and co-creation. Designers are an important and vital part of creating well-crafted products and solutions together with product managers and research and technology teams.


FS: Thank you for providing us with this opportunity to interview you.

A’ Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.


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