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Interview with Bruce Tao

Home > Designer Interviews > Bruce Tao

Editor Frank Scott (FS) from DesignPRWire has interviewed designer Bruce Tao (BT) for A’ Design Award and Competition. You can access the full profile of Bruce Tao by clicking here.

Interview with Bruce Tao at Thursday 29th of October 2020
Bruce Tao
FS: Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
BT: I am a master of product design with 5 years work experience. Whenever I know some product is beautiful, I will feel impulse. This impulse make me want to become a creative designer.

FS: Can you tell us more about your company / design studio?
BT: My design studio devote to creative good design concept to make student understand what is design.

FS: What is "design" for you?
BT: Design is a way to solve the problem.

FS: What kinds of works do you like designing most?
BT: I like design cat and children products.

FS: What is your most favorite design, could you please tell more about it?
BT: iPad.

FS: What was the first thing you designed for a company?
BT: Furniture.

FS: What is your favorite material / platform / technology?
BT: I like wood material. Because this material make me feel sense of nature.

FS: When do you feel the most creative?
BT: In the morning.

FS: Which aspects of a design do you focus more during designing?
BT: The new function.

FS: What kind of emotions do you feel when you design?
BT: I feel impulse.

FS: What kind of emotions do you feel when your designs are realized?
BT: I feel proud.

FS: What makes a design successful?
BT: Detail.

FS: When judging a design as good or bad, which aspects do you consider first?
BT: Solve the problem.

FS: From your point of view, what are the responsibilities of a designer for society and environment?
BT: Solve the society and environment proble to make them better.

FS: How do you think the "design field" is evolving? What is the future of design?
BT: Design is a bridge which connect the technology and human. As long as technology is evolving, design field is evolving.

FS: When was your last exhibition and where was it? And when do you want to hold your next exhibition?
BT: July this year. I want to exhibit my projects in April next year.

FS: Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?
BT: My room.

FS: How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
BT: Technological.

FS: Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
BT: I live in a big house with garden in China.

FS: How do you work with companies?
BT: This year I usually work romotly.

FS: Do you work as a team, or do you develop your designs yourself?
BT: I develop your designs myself.

FS: How can people contact you?
BT: My email is bruce789123@163.com

FS: Any other things you would like to cover that have not been covered in these questions?
BT: Nothing


FS: Thank you for providing us with this opportunity to interview you.

A’ Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.


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