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Interview with Cecilia Pozzi |
Home > Designer Interviews > Cecilia Pozzi |
Editor Frank Scott (FS) from DesignPRWire has interviewed designer Cecilia Pozzi (CP) for A’ Design Award and Competition. You can access the full profile of Cecilia Pozzi by clicking here.
FS: Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
CP: I graduated in the three-year course of Interior Design at IED Milano (Istituto Europeo di Design, Milan, via A. Sciesa) in 2015. Here I developed an interest in Naval Design due to the collaboration with MONDOMARINE & HOT LAB. Subsequently, I attended a master’s degree course at ‘Politecnico di Milano’ that allowed me to specialise in Product Design. I became a designer because I love imagining and dreaming about everything that can be created.I think I was destined to become a desiger.
FS: Can you tell us more about your company / design studio?
CP: I don't have a studio yet, I'm a young designer, but I hope I can open it soon
FS: What is "design" for you?
CP: When I think about good design, I think about functionality and the ability for someone who has never seen the finished item before to ascertain the information he or she needs quickly. Great design adds beauty and style to that functionality. Having an outdated look or one that doesn't match what you're trying to make can definitely hurt the end result, but having poor functionality, especially in an age where we have at least 2-3 other options for a service, can destroy a design.
FS: What kinds of works do you like designing most?
CP: I like to do is develop a collection of products and I would take inspiration from everything around me.
FS: What is your most favorite design, could you please tell more about it?
CP: The "Eames" design is inspiring. During the project, Charles told a staff member, “If you ask for criticism, you get it. If you don’t, there is a chance everyone will be too busy to worry about it.”
FS: What was the first thing you designed for a company?
CP: I think of the tradition that the company has and I try to respect it to the fullest.
FS: What is your favorite material / platform / technology?
CP: Everything can be the source of inspiration if you are open for it.
FS: When do you feel the most creative?
CP: When there is something that inspires me strongly.
FS: Which aspects of a design do you focus more during designing?
CP: I focus more on the concept and then on the realization.
FS: What kind of emotions do you feel when you design?
CP: The most exciting phase of a design is the realization. Design makes me happy, but it is an emotion that can not be described. The initial idea is more exciting, and the path of design is the most exciting thing.
FS: What kind of emotions do you feel when your designs are realized?
CP: It's an emotion that can not be described.
FS: What makes a design successful?
CP: Concept is the foundation of any successful design, it’s like design DNA. First of all I figure out what I am trying to say conceptually. The concept provides the direction for the entire project. Without a solid concept its almost impossible to create a lasting design.
FS: When judging a design as good or bad, which aspects do you consider first?
CP: When I think about good design, I think about functionality and the ability for someone who has never seen the finished item before to ascertain the information he or she needs quickly. Great design adds beauty and style to that functionality. Having an outdated look or one that doesn't match what you're trying to make can definitely hurt the end result, but having poor functionality, especially in an age where we have at least 2-3 other options for a service, can destroy a design.
FS: From your point of view, what are the responsibilities of a designer for society and environment?
CP: It is said that: socially responsible design is an attitude that emphasizes the needs and experiences of people over concerns of form or aesthetics. I think that we can pay attention to form and aesthetics, also respecting the environment. A resposable design can also be a perfect design in form and aesthetic.
FS: How do you think the "design field" is evolving? What is the future of design?
CP: The task of design is to find aesthetic and functional solutions to everything we live. I hope that in the future there will be a lot more attention to the environment. I hope in a furious design that cares about our life and our world
FS: When was your last exhibition and where was it? And when do you want to hold your next exhibition?
CP: I have not done an exhibition yet, I hope I can do it soon.
FS: Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?
CP: My inspiration comes from everything around me. One of my greatest sources of inspiration is Nature, its forms, the ability to combine colors, its functions.
FS: How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
CP: The thing that interests me most has happened to do something that will adore and excite others. I really like the colors, the lights and their combination. Then everything must become functional.
FS: Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
CP: I live in Italy, one of the main countries in the world for culture and artistic heritage. Surely the culture appresadal my country has allowed me to grow until now. But even the contamination of cultures I find it a very interesting topic.
FS: How do you work with companies?
CP: I haven't worked with companies yet.
FS: What are your suggestions to companies for working with a designer? How can companies select a good designer?
CP: I don't know because I have not worked with companies yet, but I think they need to look for specialized designers who have a lot of practical experience.
FS: Can you talk a little about your design process?
CP: My design process starts from the concept, the concept is fundamental, then from the idea I try to create through sketches what can be the shape of the object, then I think a 3D model to better see the result after the result satisfies me can proceed with production
FS: What are 5 of your favorite design items at home?
CP: lc4 and lc1 by Le CorbusierSofa By moroso DesignColombina By Barel design
FS: Can you describe a day in your life?
CP: Every day is different!
FS: Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?
CP: Be curious, ask lots of questions, inquire about how an object is produced, go to visit factories or laboratories, understand the material, know it to be able to appreciate it in all its particularities, and do not demoralize immediately to the first closed door.
FS: From your perspective, what would you say are some positives and negatives of being a designer?
CP: I think that if one appreciates and loves his profession as a designer, he can only find positive aspects
FS: What is your "golden rule" in design?
CP: Concentration, imagination and feeling good about yourself
FS: What skills are most important for a designer?
CP: Culture, the history of design and society, knowledge of materials and new production techniques, belief in oneself, creativity, imagination and passion.
FS: Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?
CP: First pencils pens and watercolors and drawing tools, afterwards come the software and hardware for project accuracy.
FS: Designing can sometimes be a really time consuming task, how do you manage your time?
CP: Organizing your time, but I think that it takes a lot of experience!
FS: How long does it take to design an object from beginning to end?
CP: It depends on the inspiration from the moment and from other factors.
FS: What is the most frequently asked question to you, as a designer?
CP: Are you happy and satisfied with your work?
FS: What was your most important job experience?
CP: My most important work experience was in the studio of architect Simone MIcheli, where I learned so much and put into practice what I studied.
FS: Who are some of your clients?
CP: I'm a young designer, I do not have any clients yet
FS: What type of design work do you enjoy the most and why?
CP: Design home furnishings and interior layouts.
FS: What are your future plans? What is next for you?
CP: I hope to open my own design studio, either in Italy or abroad.
FS: Do you work as a team, or do you develop your designs yourself?
CP: I work alone or in a team, I like teamwork.
FS: Do you have any works-in-progress being designed that you would like to talk about?
CP: Of course, I have many projects that I hope to accomplish.
FS: How can people contact you?
CP: They can contact me at my personal email: ceciliapozzi90@gmail.com or by phone: +393387261616
FS: Any other things you would like to cover that have not been covered in these questions?
CP: No, I think I said everything.
FS: Thank you for providing us with this opportunity to interview you.
A’ Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.
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