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Interview with Massimo Facchinetti |
Home > Designer Interviews > Massimo Facchinetti |
Editor Frank Scott (FS) from DesignPRWire has interviewed designer Massimo Facchinetti (MF) for A’ Design Award and Competition. You can access the full profile of Massimo Facchinetti by clicking here.
FS: Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
MF: It is the curiosity that, as a child, has led me to understand how various arts have been built. My cultural activity and my undergraduate studies in industrial design have pushed me in the direction of my profession.
FS: Can you tell us more about your company / design studio?
MF: In 1994 establish the design firm “DISEGNO”, that will become, in 1997, the company Massimo Facchinetti designer by Prototipi s.a.s., being interested in industrial consultancy and realisation of projects in the field of design. The study deals with 360° Design : from pin to car. Useful Design: pursue the Italian tradition to get utility in the product. Environmental design: pursue the integration between artefacts and context micro and macro environmental, using in the right way colors and materials. Design For All: always give the right consideration the final user, endorsing the positive aspects of the concept of customization, for a suitable product for all without distinction. Eco-friendly Design: decarbosination of the product / service, with the goal of the complete quality and of the energetic benefit in the global process.
FS: What is "design" for you?
MF: The industrial product reproducible for everyone
FS: What kinds of works do you like designing most?
MF: The development of complex objects
FS: What is your most favorite design, could you please tell more about it?
MF: It's the design that solves a problem
FS: What was the first thing you designed for a company?
MF: The waste bin "Synthesis" for Athena Urban Furniture
FS: What is your favorite material / platform / technology?
MF: The use of modelable materials that can be accommodated in any form, by molding
FS: When do you feel the most creative?
MF: When motivated by the end goal
FS: Which aspects of a design do you focus more during designing?
MF: The form that can communicate the use, which can express what is the object
FS: What kind of emotions do you feel when you design?
MF: The thrill of creating something new
FS: What kind of emotions do you feel when your designs are realized?
MF: The greatest satisfaction is to see a project become reality
FS: What makes a design successful?
MF: The awareness that products can really serve more than pleasure
FS: When judging a design as good or bad, which aspects do you consider first?
MF: It must be first of all useful, be feasible and finally combine functionality and design
FS: From your point of view, what are the responsibilities of a designer for society and environment?
MF: Responsibility to respect the environment. No, too easy ... I always say that I want to design in total quality
FS: How do you think the "design field" is evolving? What is the future of design?
MF: Design for me is the modern evolution of what is already there
FS: When was your last exhibition and where was it? And when do you want to hold your next exhibition?
MF: The last exhibition of my projects was held in the MACS 2013 exhibition, held in Milan, in the Tortona area
FS: Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?
MF: From nature! I think there is already everything in nature: we just have to recover it
FS: How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
MF: Easy style. Simplicity is the key to the product
FS: Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
MF: I live in Italy. This leads to difficulties in understanding the value added to the companies
FS: How do you work with companies?
MF: It is difficult to relate to our work and, therefore, to represent our competences
FS: What are your suggestions to companies for working with a designer? How can companies select a good designer?
MF: To believe more in designers and their skills, to accept the challenge to the new
FS: Can you talk a little about your design process?
MF: It's very simple: research, analysis, comparison, concept
FS: Can you describe a day in your life?
MF: Home, work, sport, home
FS: Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?
MF: To believe in their ideas, after studying the subject very much
FS: From your perspective, what would you say are some positives and negatives of being a designer?
MF: The positive side is that it is a good job. Negative: it's a little remunerated
FS: What is your "golden rule" in design?
MF: Always insist. Change the difficultly into opportunities
FS: What skills are most important for a designer?
MF: Culture in general. All
FS: Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?
MF: The most important is the handmade design. Then everything else
FS: Designing can sometimes be a really time consuming task, how do you manage your time?
MF: I devote time to research and comparison
FS: How long does it take to design an object from beginning to end?
MF: It ranges from a few hours to months: it depends on the product
FS: What is the most frequently asked question to you, as a designer?
MF: That's a little cost
FS: What was your most important job experience?
MF: The project of a vertical rotating kitchen, presents at the Salone del Mobile in Milan
FS: Who are some of your clients?
MF: I have collaborated with international and national companies of the caliber of Ares, Athena, Biffi Luce, Clei, Elitable, Foppapedretti, Global radiatori, HMR Helmets, ICI caldaie, IdealLux, Rolfo, Martini Illuminazione
FS: What type of design work do you enjoy the most and why?
MF: More generally everything
FS: What are your future plans? What is next for you?
MF: Some developments in Car Design
FS: Do you work as a team, or do you develop your designs yourself?
MF: Teamwork with office staff: Alessio, Andrea e Davide
FS: Do you have any works-in-progress being designed that you would like to talk about?
MF: The design of electric bicycles
FS: How can people contact you?
MF: By mail from the website or at the office
FS: Thank you for providing us with this opportunity to interview you.
A’ Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.
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