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Interview with Yi-An, Hung

Home > Designer Interviews > Yi-An, Hung

Editor Frank Scott (FS) from DesignPRWire has interviewed designer Yi-An, Hung (YH) for A’ Design Award and Competition. You can access the full profile of Yi-An, Hung by clicking here.

Interview with Yi-An, Hung at Saturday 17th of March 2018

FS: Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
YH: I have graduate degree in interior design and teach as a professor in University and run a design studio in Taipei

FS: Can you tell us more about your company / design studio?
YH: www.yestudio.com, We are gang of passionate designer from Taiwan.As a designer, we have individual design philosophy.However, we believe” simple brings good design!”Good design is using simple design solution to solve complicated problems. As the same time, it represent our design attitude and spirit of places.

FS: What is "design" for you?
YH: Design is an idea that solve the problems in a beautiful way.

FS: What kinds of works do you like designing most?
YH: No specific type, but anything that is interesting and inspiring.

FS: What is your most favorite design, could you please tell more about it?
YH: A design that is simple and beautiful with clear idea.

FS: What was the first thing you designed for a company?
YH: I design a cool small penthouse two little girl and her family where they can invite friends to enjoy they life during weekend. And this design integrate with multiple functional element into one simple slide and stairs.

FS: What is your favorite material / platform / technology?
YH: Natural woods, white wall, wind and sunshine.

FS: When do you feel the most creative?
YH: I think creativity or idea come from nowhere, I will appear suddenly and disappear right away.

FS: Which aspects of a design do you focus more during designing?
YH: A big idea that can solve most of the problems.

FS: What kind of emotions do you feel when you design?
YH: Exciting and energetic.

FS: What kind of emotions do you feel when your designs are realized?
YH: Happy and feel good about my profession.

FS: What makes a design successful?
YH: Good client, good budget, good designer, good contractor, enough time…..

FS: When judging a design as good or bad, which aspects do you consider first?
YH: The beautiful big idea that solve the problems.

FS: From your point of view, what are the responsibilities of a designer for society and environment?
YH: I think designer are mean to create a better living environment for our society and make it a better world for our built environment.

FS: How do you think the "design field" is evolving? What is the future of design?
YH: I do not have the answer for this question, however, I think there’s plenty of design trend in the world, and it would be interesting to see which one will lead the field.

FS: When was your last exhibition and where was it? And when do you want to hold your next exhibition?
YH: I do not have an exhibition yet.

FS: Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?
YH: I think the inspiration come from anywhere, from life, from pass experience, from who you meet, from client…. Can be anything…

FS: How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
YH: I do not have a style of my design and do not think it is important to have a style. I consider more about the big idea behind each project I can deliver to my user and audience.

FS: Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
YH: I live in Taiwan, and it is rich with Chinese culture and also extremely open to other culture. I think it is great place for my creativity thinking.

FS: How do you work with companies?
YH: I run my small studio in Taipei with several creative colleague.

FS: What are your suggestions to companies for working with a designer? How can companies select a good designer?
YH: I think good design need more space for creativity, and please leave the professional work to the professional people.

FS: Can you talk a little about your design process?
YH: It all depend on client and project type, so far, no project is the same.

FS: What are 5 of your favorite design items at home?
YH: Few nice toy under my monitor, nice bag, sunglasses, etc…

FS: Can you describe a day in your life?
YH: Busy most on time during weekday, and go out with kind during weekend….

FS: Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?
YH: Work hard, work smart, and be open to new idea and things.

FS: From your perspective, what would you say are some positives and negatives of being a designer?
YH: It is a tired professions, you have to love it to be able to do it well.

FS: What is your "golden rule" in design?
YH: I do not have the golden rule for my design, just keep doing some interesting project and things to make me happy.

FS: What skills are most important for a designer?
YH: Communication, and passionate to design.

FS: Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?
YH: Pencil and trace paper and clear brains….

FS: Designing can sometimes be a really time consuming task, how do you manage your time?
YH: I tend to do several things at the same time, sometime, one thing can ring a bell to another.

FS: How long does it take to design an object from beginning to end?
YH: There’s no time limit.

FS: What is the most frequently asked question to you, as a designer?
YH: Can it done by tomorrow?

FS: What was your most important job experience?
YH: There’s no such a thing or experience, I just try to pay enough attention and time to each of my projects.

FS: Who are some of your clients?
YH: Can be friends’ friends, and some from my website.

FS: What type of design work do you enjoy the most and why?
YH: Interesting and challenging one, and the one that client pay me well.

FS: What are your future plans? What is next for you?
YH: I got no plan for future, just wait and see what may encounter to me.

FS: Do you work as a team, or do you develop your designs yourself?
YH: Team

FS: Do you have any works-in-progress being designed that you would like to talk about?
YH: I am currently working on a very interesting forest exhibition project in China with strong design idea to framework the whole project.

FS: How can people contact you?
YH: www.yestudio.com.tw +886-2939-9355, tzuhohung@gmail.com

FS: Any other things you would like to cover that have not been covered in these questions?
YH: I think it cover a lot. I have nothing to add.


FS: Thank you for providing us with this opportunity to interview you.

A’ Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.


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