Focus Couture by Weikun Zeng

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DESIGN DETAILS

DESIGN NAME:
Focus

PRIMARY FUNCTION:
Couture

INSPIRATION:
Now most projects use many valuable materials and gorgeous colors to complete an indoor space. We want to change this situation, use simple and common materials and simple colors, and use some design techniques to achieve a simple and connotative space.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The display rack with simple line combination not only meets the display demand of commodities, but also enriches the visual sense. The horizontal and vertical alternating lines constitute the basic form of the shelf, and correspond with the spatial elements. Considering that the case is located in the corner of the mall, in the facade processing techniques, to allow a certain store space, strengthen the external display, not only improve the recognition of the facade, but also reflect the less or more personality space.

OPERATION / FLOW / INTERACTION:
The design time and construction time of this case are relatively tight. The design strives to be elegant and generous. It does not use too many complicated processes and materials, but concentrates on the texture and process details of the materials themselves.

PROJECT DURATION AND LOCATION:
The project started on march 12, 2018 and was completed on july 1, 2018.

FITS BEST INTO CATEGORY:
Interior Space and Exhibition Design

PRODUCTION / REALIZATION TECHNOLOGY:
In design, plain cement, black iron and white are used to create a clean, pure and detailed space. Using partially hollowed-out partitions, alternating horizontal and vertical lines and high and low space segmentation, the monotonous rigid space is endowed with new life.

SPECIFICATIONS / TECHNICAL PROPERTIES:
Length11636mm xWidth10560mm xHeight3400mm

TAGS:
Customization of clothes , Simplicity , Line , Lighting , Sense of level

RESEARCH ABSTRACT:
Enhance the texture of the performance material itself in space, use less is more design concept, let all the tedious things return to the source.

CHALLENGE:
Make the process the best in a limited time.

ADDED DATE:
2019-08-19 06:56:56

TEAM MEMBERS (1) :
Zeng Weifeng and Li Lin

IMAGE CREDITS:
Weikun Zeng, 2019.

CLIENT/STUDIO/BRAND DETAILS

NAME:
YMLT

PROFILE:
Founded in 2003, YMLT is a design company providing such services as interior design, refined decoration, and consultation. We are committed to upholding people-oriented principles and pursuing innovation-driven development with providing high-quality design and production as our core. We strive to help clients maximize their life quality and business value in an all-round way, and to provide more accurate full-coverage services.

AWARD DETAILS
	Focus Couture by Weikun Zeng is Runner-up for A' Design Award in Interior Space and Exhibition Design Category, 2019 - 2020. · Read the interview with designer Weikun Zeng for design Focus here. · Press Members: Login or Register to request an exclusive interview with Weikun Zeng. · Click here to register inorder to view the profile and other works by Weikun Zeng.