Wild Shine Nail Polish Nail Polish by Maithy Ngo - Industrial Designer |
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| DESIGN NAME: Wild Shine Nail Polish PRIMARY FUNCTION: Nail Polish INSPIRATION: Our inspiration is to create products that engages the user in a visual way, while enhancing their emotional experience, when they handle our product. UNIQUE PROPERTIES / PROJECT DESCRIPTION: It is the first ergonomic component that is designed with function, form, and emotion in mind. It has a strong purpose because it addresses user needs and creates a positive, emotional response that enhances the customer experience. Innovation is solved in a timeless and classic package, making it both beautiful and intelligent. OPERATION / FLOW / INTERACTION: It performs better because it is better fitted to the users' fingers, which allows the interaction between the brush and the nail bed to be more fluid, thus creating an even flow of polish when painted. PROJECT DURATION AND LOCATION: Project started in March 2014 and finished in June 2014 FITS BEST INTO CATEGORY: Packaging Design |
PRODUCTION / REALIZATION TECHNOLOGY: - SPECIFICATIONS / TECHNICAL PROPERTIES: height: 73.6mm width: 31.4mm depth: 20.5mm TAGS: Ergonomic, User Centered, Emotional Design, Intelligent, Beautiful, Unique, innovative RESEARCH ABSTRACT: While observing nail technicians and other users perform their tasks of painting nails, I video recorded how they hold the handle and watched the movement of their hands and wrists. I started carving foam and made numerous models to test which shape would be most comfortable in the hands. I tested the shape by asking 50 users to hold it in their hand and ask them how they feel. All of the users highly praised the final design and said it was not only beautiful to look at, but also beautiful to experience. CHALLENGE: Since the bottle and cap is asymmetrical, the challenge was to make sure that the product would stand in the planogram without rotating its body. The contact point in the middle of the bottle had to be even in order to face forward in the display. ADDED DATE: 2014-07-29 16:01:45 TEAM MEMBERS (3) : Maithy Ngo: Industrial Design, Cindy Wang: Art Director and Brian Talbot: V.P. of Marketing IMAGE CREDITS: wet n wild Wild Shine Nail Polish |
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| Visit the following page to learn more: http://www.wnwbeauty.com/ | |||||
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NAME: wet n wild Beauty: Los Angeles PROFILE: For over 35 years, wet n wild® has kept its promise to be the trusted beauty destination for women, inclusive of all age, ethnicity, skin color, and economic status. As trendsetters in color and leaders in package design, no other brand delivers a better product for a better price. A division of Markwins Beauty Products located in the heart of Los Angeles, wet n wild® continues to be the top-selling value brand in North America by balancing accessibility and quality – giving women the confidence and freedom to express themselves. |
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Wild Shine Nail Polish Nail Polish by Maithy Ngo-Industrial Designer is Runner-up for A' Design Award in Packaging Design Category, 2014 - 2015.· Press Members: Login or Register to request an exclusive interview with Maithy Ngo - Industrial Designer. · Click here to register inorder to view the profile and other works by Maithy Ngo - Industrial Designer. |
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