Texture of City Showroom, Retail by Ayhan Guneri |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Texture of City PRIMARY FUNCTION: Showroom, Retail INSPIRATION: In determining the theme of this showroom that represent the monotony of city life, greyscales, straight lines that line off 0-90-180 degrees and concrete texture has inspired the design of space. UNIQUE PROPERTIES / PROJECT DESCRIPTION: In the design of the third showroom, the texture of the city providing inspiration for the shoe styles which they use in the daily. In the visual printing surrounding the location, graphic designs are prepared other than the other showrooms, highlighting the monotony of the city life. The top products of the fashion exhibited in the showroom. The phenomenon of city emphasized in the third showroom provides the inspiration for the company to create a new sub-brand under the name of JUMPCITY. OPERATION / FLOW / INTERACTION: Customers are effected from adaptation of space and shoes. Therefore, this adaptation encourage customers to purchase shoes. PROJECT DURATION AND LOCATION: Project duration is 6 months and location is Istanbul. FITS BEST INTO CATEGORY: Interior Space and Exhibition Design |
PRODUCTION / REALIZATION TECHNOLOGY: Gradually moving away from the natural life that make up the natural texture of the concrete was chosen as the base material. Replaces concrete slabs that the standart dimensions on the wall and on the flor, self-leveling concrete slab preferred.The effect that structural iron which drill shelves on the right and left wall, is the other fact that become integrated the space and the theme. Logos, slogans, shapes, applied on the floor covering by the masking method. SPECIFICATIONS / TECHNICAL PROPERTIES: 620/115m2 TAGS: Showroom, Interior Design, Ayhan, AYHAN GUNERI, Ayhan Guneri, Jump, Jump Showroom, Awards, Turkish Designers. RESEARCH ABSTRACT: During the fictionalising of the space that display training shoes and reflect the life style, was researched nature and human interaction and then started to design. Physical condition of space, properties, product research, story of space were evaluated. Then selection of material fictionalised and material production methods were determined. Firstly, designs were transfered to conceptional Project and turned to be sketches. The sketches were transfered to CAD as application project. CHALLENGE: The most important challenge in this Project, the company’s operating activities during the day on the other floors. At the same time construction site shall be conducted. Construction site is noise, dust and a place where many workers are employed. The company’s work environment should be quiet. 6 months in the process, most of the time we had to work at nights. The other difficult part of the project is non-standart manufacturing techniques. ADDED DATE: 2013-09-18 04:53:20 TEAM MEMBERS (1) : Ayhan Guneri IMAGE CREDITS: image#1: rendering (Ayhan Güneri)/creator (Ayhan Güneri), Jump Showroom. image#2: rendering (Ayhan Güneri)/creator (Ayhan Güneri), Jump Showroom. image#3: rendering (Ayhan Güneri)/creator (Ayhan Güneri), Jump Showroom. image#4: rendering (Ayhan Güneri)/creator (Ayhan Güneri), Jump Showroom. image#5: rendering (Ayhan Güneri)/creator (Ayhan Güneri), Jump Showroom. |
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| Visit the following page to learn more: http://www.ayhanguneri.com/ | |||||
| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: JUMP/GENMAR PROFILE: Jump which distributes shoes that be its own brand, designed by international designer and manufactured in far east, to Turkey and all over the world from Turkey. It was 1980, when JUMP established in one of the longest and well known street in NEW YORK, the 5th avenue. In Turkey, there was only one television channel in which broadcasts were all black and white. In 1987, when JUMP appears in Turkish markets, pop music named as ‘soft music’. By the year of 1999 world was getting smaller while needs were increasing so JUMP seperated its departments; design, r&d ( research and development ) and marketing to three main groups; JUMP ASIA, JUMP EUROPE and JUMP US. |
| AWARD DETAILS | |
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Texture of City Showroom, Retail by Ayhan Guneri is Runner-up for A' Design Award in Interior Space and Exhibition Design Category, 2013 - 2014.· Press Members: Login or Register to request an exclusive interview with Ayhan Guneri. · Click here to register inorder to view the profile and other works by Ayhan Guneri. |
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