Go on App by Xiyuan Zhang, Hongbo Zhang and Xiang Li |
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| DESIGN NAME: Go on PRIMARY FUNCTION: App INSPIRATION: The UN put forward the sustainable development goals, one of which is "decent work". In many countries, traditional culture cannot be developed, and the work of craftsmen is increasingly difficult to guarantee. Because traditional elements don't conform to the aesthetics of contemporary users. We want to design an application to promote traditional culture, improve the purchasing power of traditional cultural goods, let consumers feel the charm of culture and bring more income to craftsmen. UNIQUE PROPERTIES / PROJECT DESCRIPTION: There is a gap between traditional ethnic elements and modern aesthetics, which leads to the fact that traditional culture is no longer popular. We provided a bridge to connect "craftsmen" OPERATION / FLOW / INTERACTION: Firstly, the system puts forward several personality test questions. And then AI algorithm recommends a traditional culture based on the user's personality characteristics. Next, users can customize their own products according to preferences. After customization, they can generate handicraft orders, and each order can bring income to handicrafts. In addition, users can browse the history and technology of various traditional cultures and feel the charm of culture. PROJECT DURATION AND LOCATION: The project started in July 2021 in Hangzhou, China, was completed in February 2022. |
PRODUCTION / REALIZATION TECHNOLOGY: In our app, we collect traditional cultural elements. Let designers redesign on the basis of traditional patterns to ensure that products conform to users' aesthetics. App match a traditional culture for users through Ai. Users can read stories of traditional crafts, and feel the charm of the combination of traditional patterns and design. They can also personalize their unique products on the app. All products orders are manual orders, and each order will bring workload and income to craftsmen. SPECIFICATIONS / TECHNICAL PROPERTIES: The app is designed for iOS & Android platforms, fitting various screen sizes. Referring to the submitted entry the design is made for iPhone 13 Pro. Screen Size 1170px x 2532px and Resolution 458 ppi. In the personalized recommendation of traditional culture, the intelligent recommendation algorithm based on "TensorFlow&quo TAGS: Application design, Traditional cultural platform, Employment of craftspeople, Decent work, Promotion of traditional culture, DIY RESEARCH ABSTRACT: Through user interview, there is a gap between traditional ethnic elements and modern aesthetics, which leads to the fact that traditional culture is no longer popular and the income of traditional craftsmen is no longer guaranteed. It's important for designers to participate in the design of traditional culture and provide a platform for users to create their own unique products and feel the charm of culture. Craftspeople are able to get decent jobs through commodity orders. CHALLENGE: The biggest difficulty lies in understanding users' true attitude towards traditional culture. Consumers are interested in traditional culture, but they just think that traditional cultural elements are unfashionable and impractical. So we need to find a balance between tradition and modernity. How to enhance users' sense of participation, we not only provide commodity, but also hope that users can participate in the process of product customization and be interested in culture and technology. ADDED DATE: 2022-03-27 15:42:22 TEAM MEMBERS (1) : Xiyuan ZHANG, Hongbo ZHANG, Xiang LI, Xinli CHEN，Chunlei CHAI, Jinghua HUANG，Deyin ZHANG IMAGE CREDITS: Image #3: photographer：Filippo Cesarini , Fenghuang, 2021. |
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NAME: Go on PROFILE: Go on works as a team of students from Zhejiang University who firmly hope that they can change the world through their own efforts. They found that with the rapid economic development, there is a gap between traditional ethnic elements and modern aesthetics, which leads to the fact that traditional culture is no longer popular and the income of traditional craftsmen is no longer guaranteed. Focusing on traditional ethnic culture, Go On has developed an APP to promote the employment of traditional craftsmen and the development of traditional culture. |
| AWARD DETAILS | |
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Go On App by Xiyuan Zhang, Hongbo Zhang and Xiang Li is Runner-up for A' Design Award in Mobile Technologies, Applications and Software Design Category, 2021 - 2022.· Press Members: Login or Register to request an exclusive interview with Xiyuan Zhang, Hongbo Zhang and Xiang Li. · Click here to register inorder to view the profile and other works by Xiyuan Zhang, Hongbo Zhang and Xiang Li. |
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