The urban tea branding Tea brand by Karam Lim

Home >

DESIGN DETAILS

DESIGN NAME:
The urban tea branding

PRIMARY FUNCTION:
Tea brand

INSPIRATION:
Urban tea, which has established itself as a brewing tea brand exclusively for young generations which love organic and natural, introduced its first promotion package to general customers though online.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
Set packages of various teas boxes, tea-bags and magazine, book and so on. Focusing on effectively visualizing tea leaves and flavors. Based on 6 tea leaves and 6 main colors of brand. I designed each product’s core concept in a more intuitive graphic on packages, texture surface method "tacbon", which seems like a taking a rubbing of a stone inscription. Using the main graphic as the texture of tea leaves which took a rubbing. and then adding the main graphic to the modern Icons such as tea pot or tea cup.

OPERATION / FLOW / INTERACTION:
-

PROJECT DURATION AND LOCATION:
-

FITS BEST INTO CATEGORY:
Graphics, Illustration and Visual Communication Design

PRODUCTION / REALIZATION TECHNOLOGY:
-

SPECIFICATIONS / TECHNICAL PROPERTIES:
-

TAGS:
tea, fresh, organic

RESEARCH ABSTRACT:
-

CHALLENGE:
-

ADDED DATE:
2022-02-06 06:12:05

TEAM MEMBERS (1) :

IMAGE CREDITS:
Karam Lim, 2021.

AWARD DETAILS
	The Urban Tea Branding Tea Brand by Karam Lim is Runner-up for A' Design Award in Packaging Design Category, 2021 - 2022. · Read the interview with designer Karam Lim for design The urban tea branding here. · Press Members: Login or Register to request an exclusive interview with Karam Lim. · Click here to register inorder to view the profile and other works by Karam Lim.