Haetae Graphic Folk Painting by Nanyoung Jeon |
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| DESIGN DETAILS | |||||
| DESIGN NAME: Haetae PRIMARY FUNCTION: Graphic Folk Painting INSPIRATION: Haetae is an imaginary animal mixed with various animals. Haetae is similar to a lion, but it has horns on its head like a deer. Haetae was built at the entrance of the palace as the guardian deity of the palace to prevent fire and disasters. Haetae is a scary animal, but this illustration Haetae is a friendly and funny character. Haetae is an animal that distinguishes good from evil. UNIQUE PROPERTIES / PROJECT DESCRIPTION: The theme of the design is Korean traditional painting. Among them are folk paintings, which are folk paintings of ordinary people. Traditional Korean paintings are mainly based on natural flowers and animals. Especially in folk paintings, scary animals are expressed in a friendly and fun. Since ancient times, sacred animals have been guardians of the village, and these paintings were thought to be protected from evil spirits if they were hung in the house. OPERATION / FLOW / INTERACTION: This folk painting has an amulet effect on the painting. Therefore, the person who holds this painting is protected from the invisible guardian deity. It's good to hang this picture in the house or use it as your cell phone wallpaper. This Haetae will be a guardian deity who protects himself anytime, anywhere. PROJECT DURATION AND LOCATION: The project was worked on in Seoul in 2017. FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: This picture is drawn using the Galaxy Note 7 paint app. It is designed to be used as a wallpaper for cell phones. SPECIFICATIONS / TECHNICAL PROPERTIES: It was painted with the Samsung Galaxy Note 7 Painter app and later modified to Photoshop. TAGS: Korean traditional painting, cellphone wallpaper, Animal Illustration, tiger RESEARCH ABSTRACT: Folk paintings are traditional Korean paintings. In the old days, people used to paint on the Korean paper with brushes, but modern peoples paint on computers. Graphic folk paintings are drawn using a tool called a computer. This project is a meeting between the past and the future, a combination of tradition and technology. CHALLENGE: The tool for drawing graphic folk paintings is a computer painting app. The work tool was Samsung Galaxy Note 7. However, the Galaxy Note 7 was recalled, so I had to return my cell phone and work on the image with Photoshop again. ADDED DATE: 2021-06-16 09:45:43 TEAM MEMBERS (1) : IMAGE CREDITS: #1:Nanyoung Jeon,2017 #2:Nanyoung Jeon,2017 #3:Nanyoung Jeon,2017 #4:Nanyoung Jeon,2017 #5:Nanyoung Jeon,2017 |
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| Visit the following page to learn more: https://www.instagram.com/tera_jeon/ | |||||
| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: Nanyoung Jeon PROFILE: The logo is the logo of the Karma Institute of Human Relations and is the company of designer Jeon Nan-young. |
| AWARD DETAILS | |
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Haetae Graphic Folk Painting by Nanyoung Jeon is Runner-up for A' Design Award in Graphics, Illustration and Visual Communication Design Category, 2021 - 2022.· Press Members: Login or Register to request an exclusive interview with Nanyoung Jeon. · Click here to register inorder to view the profile and other works by Nanyoung Jeon. |
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