Kemila Portable Food and Water Container by Miray Ozlem Er

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DESIGN DETAILS
DESIGN NAME:
Kemila

PRIMARY FUNCTION:
Portable Food and Water Container

INSPIRATION:
I had been observing the problems of pet owners. The observation was the most significant factor which led the project to progress. Pet owners have difficulty in carrying their pets’ food, water, and containers altogether. Based on this problem, I aimed to find a solution for our pets.

UNIQUE PROPERTIES / PROJECT DESCRIPTION:
The water and food containers can be affixed and taken out to the main trunk and also, the food and the water are stored in the same trunk. Therefore, the food and the water containers, that the pet owners have to carry separately while going out, can be carried with one product. You can set the amount of meal for your dog. Also, the reason why there are two containers is to prevent the smell of the food in the water container and to prevent the mixture of smell.

OPERATION / FLOW / INTERACTION:
It is works double-sided. When you want to fill it with food, you turn up the metal section and open it, you fill it with food and close. When you want to fill it with water, you turn back the product and open the watertight metal section, you fill it with water and close the metal section. You can set the amount of meal for your dog.

PROJECT DURATION AND LOCATION:
September 2019-November 2019

PRODUCTION / REALIZATION TECHNOLOGY:
High-density polyethylene and polycarbonate Injection molding

SPECIFICATIONS / TECHNICAL PROPERTIES:
This product can get enough water and food to provide one or two meals in the outdoor environment for the dogs that are between 1-40 kg. Water tank can get 0.5 liter as well. Total Product Width: 100 mm, Height: 180 mm Food and Water Container Width: 100-145 mm, Height: 45 mm

TAGS:
Portable, Multi Functional, Practical, Compact, Useful

RESEARCH ABSTRACT:
The research objective of the project was to identify the problems people experience while feeding their pets out. Then, The target group of the project was determined and the problems experienced by the target group were observed. To understand the problems of the target audience better, the cognitive empathy method was used and 5N1K questions were asked to the target group. These questions, What are the problems? Why are these problems experienced? How can these problems be solved? Where are these problems experienced? When does it happen? Who is having these problems? Observation and interview techniques were used as research tools. According to the interviews, pet owners who have dogs stated that they have difficulty in feeding them outdoor and they have to carry many products separately. At the same time, they stated that they can not adjust the proportion of the meal and that the smell of food and water are mixed. In line with these results, the definition of the problem and the target group was clearly determined. The psychographic, demographic characteristics, and lifestyles of the target group were analyzed in detail. As a result of these analyzes; priorities, resources, budget, and project areas were determined. At the end of this whole process, the project result was presented to the target audience and it was considered critical. Positive and beneficial feedback was received from the target group. At the same time, with this project, a portable and suitable product for outdoor usage which is useful for our pets was presented.

CHALLENGE:
Providing food, water, and two different containers together in a compact way while preventing the smell of food to mix water was the most challenging part of this project.

ADDED DATE:
2020-06-30 17:09:14

TEAM MEMBERS (1) :
Miray Özlem Er

IMAGE CREDITS:
Miray Ozlem Er, 2020.



CLIENT/STUDIO/BRAND DETAILS
NAME:
Yaşar University

PROFILE:
Selçuk Yaşar Sports and Education Foundation decided to establish a university named Yaşar University in 1999. The Yaşar Group, known for its contribution to the industry and its leadership, set out to create a university that again aims to be a pioneer. Vision and mission definitions In order for Yaşar University to become a science-focused university that integrates technology and science, a "What To Do Workshop" was held and a road map was determined; An action plan was created by identifying new departments, new needs and future trends in society.



NOMINATION DETAILS

Kemila Portable Food and Water Container by Miray Ozlem Er is a Nominee in Pet Care, Toys, Supplies and Products for Animals Design Category.

· This project is currently confidential as results have not been announced yet. Images and further details of the project is not available for public yet, please check back later. If you are the owner of this design, please login to view the images.

· The profile and other works by Miray Ozlem Er is also kept secret. This information will also be available later.


AWARD DETAILS

Kemila Portable Food and Water Container by Miray Ozlem Er is Runner-up for A' Design Award in Pet Care, Toys, Supplies and Products for Animals Design Category, 2020 - 2021.



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