Setouchi Inland Sea Cruise Guide Public Relations by Naoyuki Fukumoto |
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| DESIGN NAME: Setouchi Inland Sea Cruise Guide PRIMARY FUNCTION: Public Relations INSPIRATION: The main purpose of this brochure is to provide sales to overseas shipping companies, travel expo, and business meetings, etc. are doing. The format and size of "A4 horizontal position" has a horizontal spread, making it possible to create a paper composition that makes you feel the expectations of Seto Inland Sea cruise. Of course it is both Japanese and English. UNIQUE PROPERTIES / PROJECT DESCRIPTION: This brochure was produced for the invitation of a cruise ship to the Seto Inland Sea in western Japan. There are the following three specific goals. 1) Strengthen the network of attractive tourist areas with themes and stories, 2) Form a wide-area sightseeing tour route according to the length of stay of foreign tourists visiting Japan, 3) Promote and attract cruises and promote activities through wide-area cooperation OPERATION / FLOW / INTERACTION: This brochure shows detail Information about Cruising about 'Setouchi Inland Sea' to person whom it may concerned in Overseas. PROJECT DURATION AND LOCATION: This Poster was made in Hiroshima, Japan. and was presented in Hiroshima, Japan. and was privide from March 2018. FITS BEST INTO CATEGORY: Graphics, Illustration and Visual Communication Design |
PRODUCTION / REALIZATION TECHNOLOGY: First, the information for each prefecture is differentiated by the color bar at the top of each page. At the same time, the color bars are shaping the gradient from the first page to the last page. (Imagine the warm climate of the Seto Inland Sea, from warm red and orange colors to cool blue colors with the motif of the sea and sky) SPECIFICATIONS / TECHNICAL PROPERTIES: A4 Horizontal (Width 297mm x Height 210mm) Offset Print TAGS: Setouchi, Seto Inland Sea, Cruising, Guidebook, Brochure RESEARCH ABSTRACT: This case is considered to be the production of a sales tool that will connect overseas cruise ships to the Seto Inland Sea port. It is important for shipping companies and travel agencies to create tools that are easy to use in sales and presentations, and that are easy for clients to understand. Enjoy the cruise on the Seto Inland Sea while immersing yourself in the laid-back flow of time that is unique to cruises. Such as immersing yourself in a special atmosphere that can only be found here. CHALLENGE: As a tool to invite you to take a cruise, a necessary element of a guidebook for cruise is the elegance that stirs your travels, the easy-to-use information that is organized in an easy-to-understand manner, and the balance between the two. ADDED DATE: 2020-02-29 07:13:05 TEAM MEMBERS (5) : Art Director&Designer:Naoyuki Fukumoto, Assistant Director:Masako Yanagihara, Director:Makoto Watanabe, Director:Osamu Hamayasu and Producer:Kenji Ono IMAGE CREDITS: Any images provided from multiple source. |
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| Visit the following page to learn more: https://setouchitrip.com/ | |||||
| CLIENT/STUDIO/BRAND DETAILS | |
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NAME: The Inland Sea, SETOUCHI Tourism Authority PROFILE: Through establishment of the Setouchi Brand, Setouchi DMO aims to create a rich local community while revitalizing the local economy. We plan to increase the number of visitors to Setouchi by enhancing information on the area’s charms both overseas and domestically. Our mission is to create autonomous and lasting cyclical growth of the Setouchi area through development of the Setouchi brand by evoking excitement among local businesses and residents, creating new industries, and promoting expansion of local employment and the population. |
| AWARD DETAILS | |
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Setouchi Inland Sea Cruise Guide Public Relations by Naoyuki Fukumoto is Runner-up for A' Design Award in Graphics, Illustration and Visual Communication Design Category, 2019 - 2020.· Press Members: Login or Register to request an exclusive interview with Naoyuki Fukumoto. · Click here to register inorder to view the profile and other works by Naoyuki Fukumoto. |
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