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Cuyabeno Reservation Packaging by Michelle Rivadeneira

Home > Winners > Design #75451 >Interview
Editor Frank Scott (FS) from DesignPRWire has interviewed designer Michelle Rivadeneira (MR) for A' Design Awards and Competition. You can access the full profile of Michelle Rivadeneira by clicking here. Access more information about the award winning design Cuyabeno Reservation here.



Interview with Michelle Rivadeneira at Saturday 18th of May 2019

FS: What is the main principle, idea and inspiration behind your design?
MR: The idea of my design is based on my connection with eastern Ecuador, because part of my family lives in this area. I have always been proud of my hybridization of my Ecuadorian roots, and what better way to express it by rescuing their culture through a design that has a purpose of promoting it in an ecological way.

FS: What has been your main focus in designing this work? Especially what did you want to achieve?
MR: I wanted to get foreigners to take a piece of my land, Ecuador, seeing it with the same eyes that I admire.

FS: Who is the target customer for his design?
MR: The target customers are both external and internal tourists

FS: How did you come up with the name for this design? What does it mean?
MR: The name was given from the ecological reserve.

FS: What is the most unique aspect of your design?
MR: The feather that Cofan possesses is the element that prevails in my design


FS: Thank you for providing us with this opportunity to interview you.

A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.



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