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Editor Frank Scott (FS) from DesignPRWire has interviewed designer Valeria Romanova (VR) for A' Design Awards and Competition. You can access the full profile of Valeria Romanova by clicking here. Access more information about the award winning design Atlos here. |
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Interview with Valeria Romanova at Thursday 24th of May 2018 FS: What is the main principle, idea and inspiration behind your design? VR: The idea of my project is quite simple - the problem of storing bicycles out of season. FS: What has been your main focus in designing this work? Especially what did you want to achieve? VR: Atlos - is an engineering experiment. I wanted to achieve a result as a new design of a bicycle frame, a new principle of folding, which, in the end I achieved. FS: What are your future plans for this award winning design? VR: I would like to improve some details and launch this project to the masses. FS: How long did it take you to design this particular concept? VR: About 9-10 months, from the first sketch to a real object. FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration? VR: The decision to create this project was based on a long study of various aspects that are related to bicycles. As a result, I stopped at the idea of storage and folding. FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself? VR: I would like to produce Atlos on my own, but I do not rule out the possibility of cooperation with some company. FS: Who is the target customer for his design? VR: My target audience is not athletes, they are people who love cycling, who have a bicycle at home, but who are frustrated by the fact of cluttering space with its storing.
A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers. |
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Good design deserves great recognition. |
A' Design Award & Competition. |