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I Classici Cherchi Wine Labels Design by Giovanni Murgia |
Home > Winners > Design #51366 >Interview |
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FS: What is the main principle, idea and inspiration behind your design?
GM: Give to the labels a minimal but significative image to preserve the history and quality of the winery and his products
FS: What has been your main focus in designing this work? Especially what did you want to achieve?
GM: The main objective was to create an elegant and refined presentation for wines in particular to achieve a unified image to give a simple but sophisticated style
FS: What are your future plans for this award winning design?
GM: Aspire to new challenges and new goals to reach
FS: How long did it take you to design this particular concept?
GM: About 2 months
FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
GM: I followed my instincts but always keeping the roots in the tradition and history of the area, rich in tradition and interesting ideas
FS: Who is the target customer for his design?
GM: Lovers of quality wine, image-conscious and the history of the wineries. Researchers of culinary pearls and excellent wines
FS: What sets this design apart from other similar or resembling concepts?
GM: The link with the history of this land, Usini in Sardina
FS: Thank you for providing us with this opportunity to interview you.
A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.
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