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A Plus Brush Multifunctonal Hairbrush by Dennis Fang

Home > Winners > Design #48241 >Interview
Editor Frank Scott (FS) from DesignPRWire has interviewed designer Dennis Fang (DF) for A' Design Awards and Competition. You can access the full profile of Dennis Fang by clicking here. Access more information about the award winning design A Plus Brush here.



Interview with Dennis Fang at Wednesday 20th of April 2016

FS: What is the main principle, idea and inspiration behind your design?
DF: We add different structures to the brush which is not happening in the normal brush in the market. It is considered as a innovation in function and design to A plus brush. We add gold and black colors to create a luxury feels. The most important thing is we hope every componinet come with a reason in designing this brush.

FS: What has been your main focus in designing this work? Especially what did you want to achieve?
DF: I tested many different ways to locate the metal plate that we hope it is not only good looking, but also funcational when people are using the brush.

FS: What are your future plans for this award winning design?
DF: I hope the award can build up my reputation and hope to help this product on sales point.

FS: How long did it take you to design this particular concept?
DF: This design took us almost a year to have the final design. We took alot of time on doing the researches and finding the materials.

FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
DF: It's a design commission. There are always static problems for our users in US and Europe. However there are anti-static brushes in the markets for many years, None of them can completely solve the problem. We just think maybe it's time to make a improve one.

FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
DF: Our design will be produced and sell to different brands among the world. We have being working with 44 countries producing the hair brushes.

FS: What made you design this particular type of work?
DF: It's my family business. I studied Graphic Design and 3D animation in college. So it is not hard to create beautiful things to me.

FS: Where there any other designs and/or designers that helped the influence the design of your work?
DF: We work as the team to do the tests and engineers to help us produce the brush. Everyone is talented and very experienced in brush field.

FS: Who is the target customer for his design?
DF: A plus Brush is targeted on the retailer users in Europe or US with very dry weather conditions.

FS: What sets this design apart from other similar or resembling concepts?
DF: The similar are only produce from Japan. The Japan brushes are usually in travel size which is very different from

FS: How did you come up with the name for this design? What does it mean?
DF: The A plus Brush stands for Anti-static Plus brush. Since it's a improved concept, we think A Plus is a great name for best or better meanings.

FS: Which design tools did you use when you were working on this project?
DF: My background is from 3D animation. So I use maya as my 3d tool and have our engineer to convert to industrial software.

FS: What is the most unique aspect of your design?
DF: I really just follow my insdence and vision to my design, but i would make sure it's comfort when using and being compremised .

FS: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
DF: I work with my team, the engineer and designers. Lio Kuo, Robert Huang and Ben Lin

FS: What is the role of technology in this particular design?
DF: Anti-static. We add a conductive plate and fiber, so the static can be transmit out when user is using the brush.

FS: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
DF: We tested alot brushes, and study the weather humid rates when cause the static, and finally we choose many different kinds of materials to test out the best results.

FS: What are some of the challenges you faced during the design/realization of your concept?
DF: We use many new technologies and materials. The costs is high.

FS: How did you decide to submit your design to an international design competition?
DF: I think it is always good to make more people to know the good designs. And it is good for me to have motivation.

FS: What did you learn or how did you improve yourself during the designing of this work?
DF: Sometimes I am easy to compromised to change in details from the factory stand points. But these details really make things different. I still have alot to learn and hope I will have more experiences to designing the stuff.

FS: Any other things you would like to cover that have not been covered in these questions?
DF: Hope Design industry can focus on brush design more.


FS: Thank you for providing us with this opportunity to interview you.

A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.

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