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Humming Tree Dining Table by Heloise Rajkumari

Home > Winners > Design #37542 >Interview
Editor Frank Scott (FS) from DesignPRWire has interviewed designer Heloise Rajkumari (HR) for A' Design Awards and Competition. You can access the full profile of Heloise Rajkumari by clicking here. Access more information about the award winning design Humming Tree here.



Interview with Heloise Rajkumari at Wednesday 29th of April 2015

FS: What is the main principle, idea and inspiration behind your design?
HR: The main idea is to bring the diners close to natural elements and help them to reduce negative feelings of exhausting city life. It is inspired from Taro Leaf structure and the design intent is to make a fusion of floor vase and dining table.

FS: What has been your main focus in designing this work? Especially what did you want to achieve?
HR: The main focus was developing the leaf form to serve two functions - Vase and Dining Table

FS: What are your future plans for this award winning design?
HR: I would like to commercialize it.

FS: How long did it take you to design this particular concept?
HR: 4 Months

FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
HR: I designed this particular concept to bring in the concept of user experience in furniture design. I decided to pursuit an inspiration.

FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
HR: I intent to produce my work myself.

FS: What made you design this particular type of work?
HR: The exhausting city life and less contact of people with nature in urban area inspired me to design Humming Tree.

FS: Where there any other designs and/or designers that helped the influence the design of your work?
HR: No.

FS: Who is the target customer for his design?
HR: Urban families and restaurants

FS: What sets this design apart from other similar or resembling concepts?
HR: This design has unique form of leaf in three dimension and apart from that the human sized arrangement in the table makes it unique.

FS: How did you come up with the name for this design? What does it mean?
HR: I named it Humming tree because the table will be used for arranging human sized tall branches of trees, leaves etc. mimicking a tree.

FS: Which design tools did you use when you were working on this project?
HR: Solidworks, Keyshot and Ansys.

FS: What is the most unique aspect of your design?
HR: The 3 dimensional leaf form with veins supporting the table top and the fusion of two functions that is a floor vase and a dining table giving a new experience to diners.

FS: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
HR: No.

FS: What is the role of technology in this particular design?
HR: Technology will play role during manufacturing the unique form.

FS: What are some of the challenges you faced during the design/realization of your concept?
HR: The challenged was the stability of the table. In order to obtain stability, a little leg was added which remains hidden after assembly.

FS: How did you decide to submit your design to an international design competition?
HR: I wanted to see how good my design is by comparing with other designs.

FS: What did you learn or how did you improve yourself during the designing of this work?
HR: Designing Humming Tree was a good experience. I have improved my structural analysis skills and also developing the a form from my inspiration source.


FS: Thank you for providing us with this opportunity to interview you.

A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.

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