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Editor Frank Scott (FS) from DesignPRWire has interviewed designer Ammar Kalo (AK) for A' Design Awards and Competition. You can access the full profile of Ammar Kalo by clicking here. Access more information about the award winning design Stratum here. |
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Interview with Ammar Kalo at Tuesday 16th of September 2014 FS: What is the main principle, idea and inspiration behind your design? AK: The main idea was to design a chair that consists of two interlocking parts. Its formal qualities express that moment of connection between the seat and the back. FS: What are your future plans for this award winning design? AK: Seeking low-volume production after some tweaking and minor changes based on feedback from the current prototype. FS: How long did it take you to design this particular concept? AK: Designing this chair took about a month. FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration? AK: I was interested in the practice of carving interlocking religious book stands from a single plank of wood. FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself? AK: The design prototype was produced by myself, but it would be great if another company buys the production rights. FS: What made you design this particular type of work? AK: It started as a project to learn how to operate a 5-axis industrial CNC milling machine. FS: Where there any other designs and/or designers that helped the influence the design of your work? AK: The works of Hector Guimard, Antoni Gaudi, and Daniel Widrig. FS: Who is the target customer for his design? AK: Contemporary design enthusiasts. FS: How did you come up with the name for this design? What does it mean? AK: Stratum is the plural of the word Strata, a clearly defined layer, which refers to the striated section of laminated plywood. FS: Which design tools did you use when you were working on this project? AK: Lots of sketching, 3d printed scale models,McNeel Rhino, and T-Splines for Rhino FS: What is the role of technology in this particular design? AK: Technology played a very important role in this particular design. The chair was milled using a computer controlled milling machine and was also digitally modeled on 3d CAD software. FS: What are some of the challenges you faced during the design/realization of your concept? AK: Finding a delicate balance between the limits of the milling machine and design compromises. FS: How did you decide to submit your design to an international design competition? AK: Its an exciting opportunity to share my work with a larger audience. FS: What did you learn or how did you improve yourself during the designing of this work? AK: I learned a lot about digital fabrication, working with plywood, and producing a finished product.
A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers. |
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Good design deserves great recognition. |
A' Design Award & Competition. |