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Tidfore Group Office Building by wiz crenology

Home > Winners > Design #33189 >Interview
Editor Frank Scott (FS) from DesignPRWire has interviewed designer wiz crenology (ON) for A' Design Awards and Competition. You can access the full profile of wiz crenology by clicking here. Access more information about the award winning design Tidfore Group here.



Interview with wiz crenology at Monday 14th of April 2014

FS: What is the main principle, idea and inspiration behind your design?
ON: main inspiration is from the client's company motto, " innovation, speed, cooperation, passion"

FS: What has been your main focus in designing this work? Especially what did you want to achieve?
ON: keep the balance in between China and international

FS: What are your future plans for this award winning design?
ON: actually, no plan at the moment, but try to show others what we have been done in china, especially in Hunan, as it is the place that is very meaningful for Chinese people.( chairman moa born place)

FS: How long did it take you to design this particular concept?
ON: first idea is fast, but take lots of time to develop

FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
ON: Actually , we need to meet the client's thinking, ( a lot of chinese philosophy is within), then we break it down and reconstruct in a new identity.

FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
ON: no

FS: What made you design this particular type of work?
ON: ...........

FS: Where there any other designs and/or designers that helped the influence the design of your work?
ON: a lot......

FS: Who is the target customer for his design?
ON: company, enterprise, institute

FS: What sets this design apart from other similar or resembling concepts?
ON: Hard to say, but it is our own feeling on particular clients...... so i could have different idea on different client, so there design is more unique.

FS: How did you come up with the name for this design? What does it mean?
ON: client's name

FS: Which design tools did you use when you were working on this project?
ON: pencil

FS: What is the most unique aspect of your design?
ON: ...............

FS: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
ON: yes, mainly technical people

FS: What is the role of technology in this particular design?
ON: to support my idea

FS: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
ON: i couldn't say is influenced by data, but influenced by people, culture and history.

FS: What are some of the challenges you faced during the design/realization of your concept?
ON: mainly is the balance of the culture different

FS: How did you decide to submit your design to an international design competition?
ON: try to let more people know what we have been done

FS: What did you learn or how did you improve yourself during the designing of this work?
ON: understand more about culture and human

FS: Any other things you would like to cover that have not been covered in these questions?
ON: no


FS: Thank you for providing us with this opportunity to interview you.

A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.



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