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The Graphic Design in Media Conception Book Design by Shadi Al Hroub

Home > Winners > Design #29940 >Interview
Editor Frank Scott (FS) from DesignPRWire has interviewed designer Shadi Al Hroub (SA) for A' Design Awards and Competition. You can access the full profile of Shadi Al Hroub by clicking here. Access more information about the award winning design The Graphic Design in Media Conception here.



Interview with Shadi Al Hroub at Thursday 17th of April 2014

FS: What is the main principle, idea and inspiration behind your design?
SA: Generally, I always make an effort to keep my research up to date and try to always improve my vision for design and more important how the use design to solve problems. I do this by either engaging in working with my peers or entering competitions for which I have won numerous certificate and awards.

FS: What has been your main focus in designing this work? Especially what did you want to achieve?
SA: The reason for this is because from a young age I have always had a very high interest in advertising and graphics design everything that is around us has been designed and this has always fascinated me.

FS: What are your future plans for this award winning design?
SA: Looking for the next challenge in design world

FS: How long did it take you to design this particular concept?
SA: two years

FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
SA: This is the path I have chosen for myself to become the best in an area that I find immensely enjoyable.

FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
SA: Right now it used in international universities as book reference for design students

FS: What made you design this particular type of work?
SA: My career has led me to specialize increasingly in the graphic design major at an international level. I have experience in teaching students the necessary skills to become masters in many graphics methods, which is necessary to equip the students for the outside world and their future work environment through effective design and writing skills combined with a clear understanding of the market context.

FS: Where there any other designs and/or designers that helped the influence the design of your work?
SA: myself

FS: Who is the target customer for his design?
SA: Designers and Students

FS: What sets this design apart from other similar or resembling concepts?
SA: It provides explicit, the detailed look at design structure as process that is used to communicate with the audiences with different cultures through design methods includes the meaning of graphic design as a role, Design processes as techniques, Branding design as market context, Packaging design with prepared templates and contains works from highly imaginative creative's, which are used to indicate the principles of design.

FS: How did you come up with the name for this design? What does it mean?
SA: Your mind is your first enemy, if you challenge it, you can challenge others.

FS: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
SA: Huge resources from A to Z through design books and magazines.

FS: Any other things you would like to cover that have not been covered in these questions?
SA: available on Google plus Amazon shops


FS: Thank you for providing us with this opportunity to interview you.

A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.



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