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The Empress Ring by Victor A. Syrnev

Home > Winners > Design #29205 >Interview
Editor Frank Scott (FS) from DesignPRWire has interviewed designer Victor A. Syrnev (VA) for A' Design Awards and Competition. You can access the full profile of Victor A. Syrnev by clicking here. Access more information about the award winning design The Empress here.



Interview with Victor A. Syrnev at Sunday 29th of December 2013

FS: What is the main principle, idea and inspiration behind your design?
VA: Presented to the jury work ring " Empress " - Empress Alexandra Feodorovna and is part of the " Emperor Nicholas Romanov - Russia , the Urals, Destiny ." Project - this art event - show featuring unique jewelry and objects created for the 400th anniversary of the Romanov dynasty in Russia. Actually, all that was connected with the family of Emperor Nicholas II and was the inspiration behind the design. Each of the jobs created just 25 ornaments and objects , specifically addressed to the representative of the family of Nicholas II , or an important event in the life of a family , or is associated with historical events in Russia and the Urals.

FS: What has been your main focus in designing this work? Especially what did you want to achieve?
VA: Ring " Empress " is devoted to his wife of Emperor Nicholas II - Alexandra . She wrote in her diary : " Fill your days with love . Forget yourself and remember others. If someone needs your kindness , the kindness Prove it immediately , now. Tomorrow may be too late. If your heart yearns for words of encouragement , support - say these words today. Do something useful in every moment of his life. " Diaries and memoirs of contemporaries, the tragic fate of the Empress formed the basis for the design and selection of stones that can translate into the language of verbal image of jewelry.

FS: What are your future plans for this award winning design?
VA: Hopefully, high score, which the jury gave these works will attract attention and interest to the collection.

FS: How long did it take you to design this particular concept?
VA: The very idea appeared in 2011. To implement it were necessary materials such as precise selection of stones and grinding them such that it took almost two years. May 15, 2013 the first performance of the collection at the Kyrgyz National Museum of Art in Bishkek.

FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
VA: The chosen theme and images of real people shaped my understanding of the visual language of the future objects and ornaments. It is these images and were masterminded.

FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
VA: It is a single, unique collection. I think what - that ideas used in its creation, can get their further development. But in what form it will all be implemented, is difficult to say.

FS: What made you design this particular type of work?
VA: It is difficult to say.

FS: Where there any other designs and/or designers that helped the influence the design of your work?
VA: Collection connected with the fate of the family of Emperor Nicholas II, who , in turn, was the main customer items of jewelry Carl Faberge. It is known that Carl Faberge used in his works and colored stones of the Urals , and beautiful gems . When creating this collection was necessary to use the stones that can pass the desired situation and completely original grinding stones to emphasize the high status of the recipient. With this brilliantly coped grinders gems Bernd and Tom Munshtaynery (Germany) .

FS: Who is the target customer for his design?
VA: People for whom history and art, culture and creativity are of interest.

FS: What sets this design apart from other similar or resembling concepts?
VA: It is complicated question.

FS: How did you come up with the name for this design? What does it mean?
VA: Since the ring is addressed to the Empress Alexandra Feodorovna, the ring and is the title - Empress. The tragic fate of the Empress demanded unique stone grinding and surprising inner fire.

FS: Which design tools did you use when you were working on this project?
VA: Different.

FS: What is the most unique aspect of your design?
VA: The entire collection consists of 25 ornaments and objects that are addressed completely different people, different age and social position. So every item complements the overall picture in the collection, but has its own original design.

FS: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
VA: Jewelry art is inconceivable without gemstones. In the fine art of jewelry stone narrator speaks, he reveals the essence of the created object. Here my partner made ​​grinder gems Tom Munshtayner (Germany), who coped brilliantly with the difficult task.

FS: What is the role of technology in this particular design?
VA: Technology plays a great role.

FS: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design?
VA: I was born in the city of Yekaterinburg, where in 1918 there was the tragic death of the family of the last Russian Emperor Nicholas II. Many times I saw the house where the tragedy occurred. The study of historical materials, diaries family members Emperor remembering his contemporaries - allowed to transfer this information to fine jewelry. Studied pictures of family members, as were dressed, what jewelry to wear preferred.

FS: What are some of the challenges you faced during the design/realization of your concept?
VA: The key to creating the collection was the selection and use of various stones, capable, in conjunction with the visual design to convey human feelings.

FS: How did you decide to submit your design to an international design competition?
VA: I wonder how would be perceived collection of contemporary jewelry art-related events 100 - year-old.

FS: What did you learn or how did you improve yourself during the designing of this work?
VA: The study of historical materials, familiarity with the correspondence and diaries of the Emperor Nicholas and Empress Alexandra Feodorovna, the memories of their contemporaries - I discovered a whole new idea of ​​Russia's past.

FS: Any other things you would like to cover that have not been covered in these questions?
VA: No, thanx.


FS: Thank you for providing us with this opportunity to interview you.

A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.

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