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Microsdhc Plus One Memory Storage Device by Derrick Frohne |
Home > Winners > Design #29154 >Interview |
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FS: What is the main principle, idea and inspiration behind your design?
DF: To make this SD adapter versatile, a metric ruler was printed on the SD adapter to assist people with an option to use microSDHC +1 for measurements in small projects.
FS: What has been your main focus in designing this work? Especially what did you want to achieve?
DF: simplicity and functionality are two equivalent main focuses.
FS: What are your future plans for this award winning design?
DF: I hope enough people will buy the product so they can have another useful tool to make life simple and efficient.
FS: How long did it take you to design this particular concept?
DF: microSDHC +1 preparation was less than 1 week.
FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
DF: The business I founded, Frohne, will distribute it and allow others to distribute it with all rights reserved to the CEO of Frohne.
FS: What made you design this particular type of work?
DF: I design consumer electronics to provide a useful tool and also to support my family.
FS: Who is the target customer for his design?
DF: The customer will be the person who is a person who wants or needs and versatile consumer electronic device or tool to assist in his or her life.
FS: What sets this design apart from other similar or resembling concepts?
DF: The SD adapter is the first adapter with a precise metric ruler worldwide.
FS: How did you come up with the name for this design? What does it mean?
DF: Mecca and I were speaking and she randomly said, " 1 + 1 = Frohne ". She was implying that I was her other half that made her complete so I dedicate this design to Mecca.
FS: What are some of the challenges you faced during the design/realization of your concept?
DF: I had to design something unique to compete with big corporations, with less resources and a very small budget.
FS: How did you decide to submit your design to an international design competition?
DF: It was the logical choice to dissipate the publicity fast
FS: What did you learn or how did you improve yourself during the designing of this work?
DF: Design your own way, be yourself, think unique.
FS: Thank you for providing us with this opportunity to interview you.
A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.
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