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Editor Frank Scott (FS) from DesignPRWire has interviewed designer Thomas von Kummant (Tv) for A' Design Awards and Competition. You can access the full profile of Thomas von Kummant by clicking here. Access more information about the award winning design Gung Ho here.
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Interview with Thomas von Kummant at Wednesday 25th of May 2022 FS: What is the main principle, idea and inspiration behind your design? Tv: The illustration is a triangular composition and is intended to reflect the term GUNG HO - GUNG HO in the sense of youthful recklessness and high spirits. The inspiration comes from my own holiday memories of holidays in southern Europe. FS: What has been your main focus in designing this work? Especially what did you want to achieve? Tv: I wanted to depict the imminent danger, but also the youthful cockiness and the outburst of pure adrenaline. FS: What are your future plans for this award winning design? Tv: Since the image is digitally created, I will probably offer it one day as an original NFT. FS: How long did it take you to design this particular concept? Tv: It took me 3-4 days from the sketch to the finished illustration. FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration? Tv: At the end of the second book, the two teenagers escape from the protective settlement on their motorbike and are attacked by the dangerous rippers, a new species of animal, a freak of nature. This scene is symbolic for the second book of our comic series GUNG HO. I had the motif in mind from the beginning. FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself? Tv: The Cover Illustration was made especially for the French GUNG HO DELUXE issue 2.2 and used in several countries for the special issue. FS: What made you design this particular type of work? Tv: I had already painted the motif as the essence of the story for the presentation to the publisher. But at that time it looked quite different, the characters and the dangerous rippers were not yet designed and the location was not yet clear. Three years later, the cover illustration was finally created in this form. FS: Where there any other designs and/or designers that helped the influence the design of your work? Tv: During the development of our story I have always worked very closely with Benjamin von Eckartsberg and we have always influenced each other constructively. FS: Who is the target customer for his design? Tv: The story is aimed at readers from 14+ FS: What sets this design apart from other similar or resembling concepts? Tv: Most post-apocalyptic stories take place in desolate areas and are shown in desaturated colors. However, we show this crisis situation from the point of view of teenagers, who, with their hormone-driven emotions, look at the world with completely different eyes. The world of GUNG HO has something of a summer camp in southern Europe. FS: How did you come up with the name for this design? What does it mean? Tv: GUNG HO is an Americanism derived from Chinese and means motivated, committed and working together in harmony. Over time, however, the term acquired various meanings, e.g. it was used as a battle cry by the Marines in the Pacific during World War 2. In our history, GUNG HO is a slang term for hotheaded and overzealous, regardless. FS: Which design tools did you use when you were working on this project? Tv: The image was created with the help of SketchUp in Photoshop. FS: What is the most unique aspect of your design? Tv: The unique ones are arguably the rippers, an aggressive freak of evolution that has displaced humanity from the top of the food chain. FS: What are some of the challenges you faced during the design/realization of your concept? Tv: The main task in composing a picture with so much detail is to guide the eye of the viewer. FS: How did you decide to submit your design to an international design competition? Tv: I was invited by the A'Design award and my wife really wanted to go to the gala evening at Lake Como.
A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers. |
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Good design deserves great recognition. |
A' Design Award & Competition. |