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Day Code Chinese Almanac by Wan Fen Chen |
Home > Winners > Design #135425 >Interview |
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FS: What is the main principle, idea and inspiration behind your design?
WC: On the calendar in Taiwan, in addition to providing information regarding the records of ancestors’ wisdom – lunar calendar. It also tells people to welcome good fortune and avoid bad omens every day. Nevertheless, the information is provided in verbal form. "Let's turn over decades of calendars, make some changes, and try to convert words into patterns!" The idea came naturally.
FS: What has been your main focus in designing this work? Especially what did you want to achieve?
WC: The transformed image can clearly convey the meaning it represents.
FS: What are your future plans for this award winning design?
WC: Introducing this calendar to more other countries and let more people know about Taiwan's culture.
FS: How long did it take you to design this particular concept?
WC: about half a year.
FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration?
WC: Day Code - Chinese Almanac is the first work under its own brand after the establishment of the studio. The idea of designing this calendar has been around for many years, so the studio's first product was decided to be it.
FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself?
WC: The calendar has been listed on the fundraising platform last year. Production operations for Day Code - Chinese Almanac in 2023 are now underway. This is also the last year that Day Code - Chinese Almanac is published. I am very happy that this calendar has a perfect ending.
FS: What made you design this particular type of work?
WC: Nowadays, most people use smart phones or digital calendars to check the date, but I always find the calendar in Taiwan very interesting. Every day, it will tell you the auspicious times of today, and which things that could be achieved smoothly today, It’s a bit similar to the fortune today of the horoscope. I want to keep this tradition alive.
FS: Where there any other designs and/or designers that helped the influence the design of your work?
WC: Tiles and iron windows are one of the representatives of Taiwan's traditional design. The square continuous geometric tile pattern and the iron window pattern formed by the bending and welding of iron bars constitute the layout design of Day Code - Chinese Almanac.
FS: Who is the target customer for his design?
WC: Female aged 25-45.
FS: What sets this design apart from other similar or resembling concepts?
WC: About 60 calendars were published in Taiwan last year, most of which were themed on daily affairs of life. Only this one was themed on the peasant calendar.
FS: How did you come up with the name for this design? What does it mean?
WC: In this small piece of paper, in addition to telling you what month and day it is today, it will also tell you which hours are good today, which zodiac signs should be careful, which things will go smoothly today, and which ones put aside and will be done another day. They're like code.
FS: Which design tools did you use when you were working on this project?
WC: Adobe illustrator.
FS: What is the most unique aspect of your design?
WC: Using risograph technology to print with random derangement to add a vintage feel.
FS: Who did you collaborate with for this design? Did you work with people with technical / specialized skills?
WC: I did the project by myself.
FS: What are some of the challenges you faced during the design/realization of your concept?
WC: It is not easy to convert text into images and still convey the meaning clearly. The part about the image has been corrected until everyone can understand the meaning of the image.
FS: How did you decide to submit your design to an international design competition?
WC: I want more and more countries to know Taiwanese culture.
FS: What did you learn or how did you improve yourself during the designing of this work?
WC: The printing method of this calendar is risograph, only two colors are used for each page. The color richer by blending colors and color density. A lot of work has been done on the color.
FS: Thank you for providing us with this opportunity to interview you.
A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers.
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