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Editor Frank Scott (FS) from DesignPRWire has interviewed designer Ilana Seleznev (IS) for A' Design Awards and Competition. You can access the full profile of Ilana Seleznev by clicking here. Access more information about the award winning design Colorful Calendar here.
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| Interview with Ilana Seleznev at Sunday 19th of January 2025 FS: What is the main principle, idea and inspiration behind your design? IS: The main focus in designing modular calendars typically revolves around the following principles: Flexibility: Ensuring that the calendar can adapt to different needs, such as varying work schedules, tasks, and project timelines. Modular pieces allow users to arrange and customize layouts to fit their workflow. Aesthetic Appeal: Creating a visually engaging design that complements the studio's identity. This often involves thoughtful typography, color schemes, and layouts to make the calendar functional and decorative. Functionality: Balancing style with usability. Key features include clear visibility, space for notes, and easy interaction, often with options like erasable surfaces or interchangeable components. Sustainability: Employing eco-friendly materials and practices, such as recyclable components or reusable boards, aligns with modern design ethics. User-Centric Design: Focusing on the user’s experience by providing intuitive and simple tools for organizing tasks, deadlines, and milestones efficiently. Collaboration-Friendly Features: Modular calendars often support team collaboration with sections for shared tasks, group projects, and customizable formats to accommodate multiple users. Self method - Thinking inside the box FS: What has been your main focus in designing this work? Especially what did you want to achieve? IS: The main focus in designing modular calendars for a studio like RDD would be to enhance efficiency, adaptability, and creativity within the workspace. Here's a detailed breakdown of the key goals and achievements typically aimed for: 1. Organizational Clarity Goal: Simplify planning and task tracking for individuals and teams. Achievement: A modular calendar enables easy visualization of schedules, deadlines, and priorities at a glance, reducing confusion and improving workflow efficiency. 2. Flexibility & Customization Goal: Create a system that adapts to various workflows, team sizes, and project complexities. Achievement: Modular components allow users to reconfigure the layout as needed, whether for daily tasks, weekly sprints, or long-term goals. 3. Aesthetic Integration Goal: Design a tool that enhances the studio's interior while maintaining functionality. Achievement: The calendar doubles as a design element, incorporating modern aesthetics, colors, and textures to blend seamlessly into creative environments. 4. Enhanced Collaboration Goal: Foster teamwork and shared accountability. Achievement: Sections for group tasks, team milestones, and updates make it easier to align everyone’s efforts and track progress collectively. 5. Sustainability & Longevity Goal: Design with eco-consciousness and durability in mind. Achievement: Using reusable, recyclable materials (like magnetic boards, dry-erase surfaces, or modular tiles) ensures the product lasts and minimizes waste. 6. Inspiration & Engagement Goal: Motivate users to engage more with planning and organizing. Achievement: The modular system adds a tactile, interactive element, making organizazion feel less like a chore and more like a creative process. Overall Vision: The aim is to empower users by providing a versatile tool that enhances productivity while supporting creativity, collaboration, and sustainability—key values in any dynamic studio like RDD. FS: What are your future plans for this award winning design? IS: To produce more products that will win world awards with a unique method that I created FS: How long did it take you to design this particular concept? IS: With the help of my methodology, times are shortened and this is another reason to work in this way. Around one and a half months I knew I had a finished and working product. FS: Why did you design this particular concept? Was this design commissioned or did you decide to pursuit an inspiration? IS: The product arrived following a customer's request FS: Is your design being produced or used by another company, or do you plan to sell or lease the production rights or do you intent to produce your work yourself? IS: The product and designed and purchased by a large company in my country FS: What made you design this particular type of work? IS: Customer's request FS: Where there any other designs and/or designers that helped the influence the design of your work? IS: Nope. Not in this case :) FS: Who is the target customer for his design? IS: Cell phone company for a company event FS: What sets this design apart from other similar or resembling concepts? IS: Simplicity, sustainability and the method "mathe of design - thinking inside the box". FS: How did you come up with the name for this design? What does it mean? IS: The function defines everything by itself FS: Which design tools did you use when you were working on this project? IS: A self method "mathe of design - thinking inside the box". FS: What is the most unique aspect of your design? IS: The method. FS: Who did you collaborate with for this design? Did you work with people with technical / specialized skills? IS: I worked with external supplier FS: What is the role of technology in this particular design? IS: Sustainability, cycle FS: Is your design influenced by data or analytical research in any way? What kind of research did you conduct for making this design? IS: My methodology is years of research - this is the Ph.D and this is the analytical research as well. FS: What are some of the challenges you faced during the design/realization of your concept? IS: In every concept has challenges, here specifically was the budget and the critical recycled material was the challeng. FS: How did you decide to submit your design to an international design competition? IS: I gathered courage :) FS: What did you learn or how did you improve yourself during the designing of this work? IS: A manufactured product at the lowest possible cost at the highest possible level FS: Any other things you would like to cover that have not been covered in these questions? IS: NOPE
A' Design Award and Competitions grants rights to press members and bloggers to use parts of this interview. This interview is provided as it is; DesignPRWire and A' Design Award and Competitions cannot be held responsible for the answers given by participating designers. |
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| NEWS Results will be Announced to Public on April 15, 2025. REGISTRATIONS OPEN Registration to A' Design Award & Competition 2024-2025 period is now open. |
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