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Blue Sky Lab 2021 Travel And Collection - Entry #454711

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Blue Sky Lab 2021 Travel And Collection

Blue Sky Lab 2021 Travel And Collection

Blue Sky Lab 2021 Travel and Collection is an innovative sustainable fashion initiative that transforms automotive manufacturing surplus materials into sophisticated lifestyle products, exemplifying a groundbreaking approach to circular design and resource conservation. This comprehensive collection ingeniously repurposes high-quality materials from the automotive industry, including BASF leather, safety airbag fabric, and safety belts, converting them into versatile storage solutions, carry-on bags, backpacks, and contemporary apparel pieces. The design philosophy centers on addressing resource waste in automobile manufacturing while creating a new aesthetic language that bridges industrial materials with everyday functionality. Launched in December 2020 and brought to market in September 2021, the collection represents a significant advancement in sustainable fashion design, earning recognition with a Silver A' Design Award in the Fashion, Apparel and Garment Design category for 2022. The collection's innovative approach extends beyond mere material recycling, establishing a unified product system that maintains consistent design standards while promoting environmental consciousness. The versatile product range includes storage boxes crafted from Haptex BASF leather, designed for both domestic and automotive environments, alongside multiple bag variants that showcase the structural integrity of repurposed safety equipment. This thoughtful integration of industrial materials into daily use items not only reduces environmental impact but also challenges conventional consumption patterns, encouraging consumers to embrace responsible choices through design excellence.

Author: Adam Dawson

Keywords: sustainable fashion, automotive upcycling, circular design, eco-friendly accessories, industrial material repurposing, contemporary lifestyle products

SOURCES:
https://competition.adesignaward.com/136343



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